Welcome to our own brand with Donnie Deutsch. I am Donnie Deutsch and this is the

podcast dedicated to a simple premise that everything is a brand today.

Every political party, every politician, every athlete, every celebrity, every corporation, every company,

every product, everything's a brand today.

We do two things.

On Thursdays, we drop our big interview

with our big person about their own personal brand

this week.

It's the great John Bon Jovi.

He's got a smash it new album.

He's got a new documentary out about his career he's an old friend of

mine and you're gonna really enjoy him he's just beyond being a brilliant artist one of

the smartest guys in any room so that's this Thursday and today we do what we call

our brands of the week these are the brands that are up, that are down,

that's shaping the zeitgeist.

Let's get right into it.

First up, brand down for Donald Trump,

I mean, as it is every week.

We're gonna automatically start with a brand down for Donald Trump every week. We're going to automatically start with a

brand-au-drop every week just because it would make sense if we didn't.

It seems that if he continually challenges Joe Biden to a cognitive test is

constantly talking about, you know, how Biden's not there and he wanders with we're going to talk about that in a minute.

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