4.7 • 1.5K Ratings
🗓️ 15 September 2021
⏱️ 27 minutes
🧾️ Download transcript
In today's episode, I had the pleasure of speaking with my Pitch It Perfect student, Kassie! Kassie has grown exceptionally over the past year and landed a major advertisement deal with ULTA. Tune in to learn about the struggles when starting out as an influencer and how to work on your mindset, the importance of hearing “no”, how to find contacts for paid long-term partnerships, and more!
What you'll hear:
Find Kassie on Social Media:
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0:00.0 | Hello, hello, hello. Welcome back, new week, new episode of the Influencer podcast. |
0:05.7 | And I'm fired up today because we are talking about one of my favorite things to talk about. |
0:11.3 | Well, few of my favorite things to talk about. Getting paid, pitching, brand deals, |
0:18.6 | and then I get to do that with Cassie Maylove, who is a phenomenal influencer. Her niche is in the |
0:25.3 | curly hair space. And I met Cassie when she joined my program, Pitchet Perfect. |
0:30.8 | And I really wanted you guys to meet Cassie because her story, I think, is not only really |
0:36.2 | cool, but I think it's one that you will be able to relate to, especially if you are someone who |
0:42.1 | is wanting to get paid to work with your favorite brands. If that is you, then this is the episode |
0:48.3 | for you. Cassie was able to pitch and land a brand deal that turned into a major print ad |
0:53.6 | collaboration with Ulta. And that is actually how I initially talked to her about doing this |
0:59.9 | podcast episode because I was on Instagram and she tagged me and the photo and I was like, |
1:05.3 | holy crap, like you are, like your beautiful face just splashed all over Ulta. How freaking |
1:10.9 | cool is that? And she pitched that. And so I wanted her to come on the podcast and talk to you guys |
1:16.0 | about how she did just that. So Cassie shares about her struggles when she was first starting out. |
1:21.0 | And then how learning new tools and really kind of overcoming that fear of hearing no, |
1:25.8 | it actually is what got her the Ulta deal. And so she dives into how that happened today. |
1:31.8 | She shares her tips on how to find contacts. And from her perspective, what she thinks is the key |
1:37.2 | for getting those paid collaborations from more longer term partnerships. |
1:41.7 | She's been able to do this as a micro influencer with less than 20,000 followers. And I know that for |
1:47.6 | some of you who may not even have a thousand followers, that sounds like a lot. But in this space |
1:53.3 | of influencer marketing, to be able to do what she's been able to do with less than 20,000 followers |
1:58.4 | is phenomenal. And the reason why she's been able to do it is because she knows the importance of |
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