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Online Marketing Made Easy with Amy Porterfield

BONUS: How Focusing on the 5% Will Win You Customers for Life with Will Guidara

Online Marketing Made Easy with Amy Porterfield

Amy Porterfield

Entrepreneurship, Business, Marketing

4.94.9K Ratings

🗓️ 16 September 2024

⏱️ 62 minutes

🧾️ Download transcript

Summary

Applying the principles of hospitality to ANY business, wowing your customers, and making your brand stand out from the crowd with Will Guidara. Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch! Today, I'm back in the studio with the fabulous Jasmine Star, and, my friend, this conversation is a must-listen. We sat down with a true hospitality extraordinaire, Will Guidara! Will turned his restaurant Eleven Madison Park into the #1 in the world, wrote the game-changing book "Unreasonable Hospitality" (trust me, you have to read it!), and was a guest star on Season 3 of one of my favorite shows, "The Bear." In this episode, Will pulls back the curtain on the power of "unreasonable hospitality," tells you how to create experiences so incredible that your customers keep coming back, and shares tips for being the best leader possible for your amazing team. Today, you’ll learn about: (6:12) The difference between customer service and hospitality (and how this relates to your business!) (12:08) Will’s top 3 tips for moving towards greatness as a leader (19:52) How to deliver positive and constructive criticism/feedback to your team (24:26) Will’s perspective on “going against the grain” and the true meaning of “unreasonable hospitality” (35:49) The importance of supporting, understanding, and fully seeing your team (45:52) Will’s 95/5 rule for managing your finances (50:03) Advice for applying these hospitality principals to your small or online business Listen in and think about how you can apply "unreasonable hospitality" in your own business! Resources Mentioned In Episode Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch! Subscribe to the Pre-Meal Newsletter Unreasonable Hospitality by Will Guidara The Bear on FX TED Talk: The Secret Ingredients of Great Hospitality Follow Will linkedin.com/in/willguidara instagram.com/wguidara unreasonablehospitality.com Follow Jasmine The Jasmine Star Show podcast instagram.com/jasminestar jasminestar.com Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

Transcript

Click on a timestamp to play from that location

0:00.0

I'm recording today's episode ahead of a very exciting trip to South Carolina.

0:05.0

I'm traveling to a special studio out east to host my brand new live and interactive masterclass exclusively for you if you want to create a

0:16.0

digital course. It's called five no-fuss steps to creating a profitable digital

0:22.0

course from scratch.

0:23.9

And it's exactly that, a no-nonsense, plain as day system to follow

0:28.1

to go from where you are today, even if that's ground zero,

0:32.0

to creating a course with whatever spare time you have to give

0:35.8

to launching that course in a way that's doable as a one man or one woman show.

0:41.3

I'll cover how to use AI to take over the more time-consuming

0:45.1

tasks, a marketing plan that prioritizes simplicity and sales, and a rinse and

0:50.7

repeat launch model that you can replicate for years to come.

0:54.3

The training is one hour, it's totally free, and we're actually going to be able to put

0:59.7

pen to paper and start crafting elements of your profitable digital course then and there.

1:05.0

All so you can shorten the time it takes to go from full-time employee or maxed-out coach or over-work service service provider to someone with freedom over how you use

1:16.0

your time and an income that's easy to scale with just one digital course.

1:22.0

So go to Amy Porterfield.com

1:23.4

slash masterclass to save your seat for one of the four

1:27.2

live trainings and then I'll see you very soon virtually of course

1:31.4

from the studio in South Carolina.

1:34.4

That's Amy Porterfield.com forward slash masterclass.

1:38.5

But then one woman jumped in and said, yeah, but you know we never had. We never had a New York City hot dog from one of those

1:44.4

street carts they were saying you know that like light bulb moment in a cartoon

...

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