BONUS Ep. 760 Mastering Email: The Quickest Way to Get an Advantage Over Your Competitors

The Tom Woods Show

Tom Woods

Politics, Economics, Libertarian, Government, News

4.8 • 3.3K Ratings

🗓️ 17 October 2016

⏱️ 30 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Capitalism is all about buying and selling, and if you want to sell online, you have to know how to use email the right way. If you master email marketing, you’ll have a huge advantage over your competitors – most of whom, frankly, will be doing it all wrong. In this episode, Daniel Levis joins me to explain the right – and wrong – way to prosper through email.

Show notes for Ep. 760

Transcript

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0:00.0	The Tom Woods Show, bonus episode 760.
0:04.2	Prepare to set fire to the index card of allowable opinion.
0:08.8	Your daily dose of liberty education starts here, the Tom Woods Show.
0:15.5	Folks, I've just released another free e-book, this one called Education Without the State.
0:21.6	Grab your copy at no-stateeducation.com or by texting the word educate to 33444.
0:30.9	Hello everybody, Tom Woods here.
0:32.3	First bonus episode since I relocated halfway across the country.
0:36.5	I'm starting to get things back in order so I can
0:39.3	do bonus episodes from time to time. It's going to be a while before I get Brad Burser back on,
0:44.4	though, because I have a lot to listen to in order to be able to participate in that conversation
0:49.1	about music. But when I do an episode that's a little bit off the beaten path, I make it into a bonus episode.
0:55.3	It minimizes the griping because people get their five episodes a week.
0:59.8	And then I get to talk about stuff that interests me as well, even if it's not directly related to the show material.
1:05.7	I think this stuff is kind of related because if you believe in the free market, if you're interested in how it works,
1:12.3	well, we can't pretend that we're offended by the actual nuts and bolts of how it works.
1:17.1	And the way it works involves buying, selling, making the case for your product, making
1:22.9	effective pitches, and using all the marketing means at your disposal to make sales.
1:30.5	And my guest today, Daniel Levis, is one of the great experts at email marketing, which
1:35.8	really is the biggest asset you have.
1:39.6	Your email list is your biggest asset for reasons we'll get into in this conversation.
2:02.9	So it's very important to build one if you want to have success online, know how to build it, and then once you've built it, know what exactly to send. Most people who have email lists, I find, aren't that good at figuring out what to send to people on the list. They just send sales pitches or whatever, and it's totally ineffective. And Daniel is going to help us understand what we ought to be doing.
2:08.8	Anybody who wants to be an entrepreneur or is an entrepreneur will benefit from this conversation.
	...

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