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I'm David Brown and this is Business Wars.

Think back to the days before the iPhone. Typing text messages on a keyboard instead of a screen, listening to your music on your iPod,

printing maps off the computer before taking a trip and using mobile internet as a novelty instead of a necessity.

Well, it's safe to say we've come a long way since then. Now, there isn't a day that goes by where we don't interact with the super computer in our pocket.

We use these devices at home in the office, in the car, at the gym, even at the dinner table. In fact, I bet you're using your smartphone right this very second to listen to this podcast on your favorite app.

Well, back in the day, BlackBerry was the first name in the smartphone industry, servicing corporate clients with trailblazing email and internet browsing capability.

But a certain Steve Jobs and Apple changed everything and BlackBerry's dominance proved to be short lived. Was there demise caused by a lack of vision, poor decision making or just the inevitable rise of a tech jug or not?

To talk about these questions and more, we're speaking with Neely Patel. He is editor in chief of the verge and host of their decoder podcast.

We'll explore the impact of smartphones on our society and what the future has in store. All that's coming up next.

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Neil I Patel welcome to Business Wars. Thank you for having me. It's great to be here. Before the iPhone Blackberry really dominated the early smartphone space.

Safe to say that the typical Blackberry customer was a business person or is that just sort of the stereotype.

No, I think that's pretty safe to say they had been making some inroads into the consumer market. Notably the children and teenagers who had parents in the business world.

We're all hot on Blackberries and you know a lot of those folks. But really that you know the Blackberry was built as an enterprise messaging device.

And so it required carriers to support it directly to support BBM the messaging service and that meant it was fairly costly and you required a different kind of plan.

And that just pushed it towards the enterprise where there was a lucrative market of business people who wanted pay for it.

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