Beth Shaw - "Into the Mainstream with YogaFit"

J. Brown Yoga Talks

J. Brown

Yoga, Health & Fitness, Yogateacher, Alternative Health, Yogaindustry, Religion & Spirituality, Spirituality

4.4 • 696 Ratings

🗓️ 26 June 2023

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

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Beth Shaw, founder of YogaFit and author of Healing Trauma With Yoga & Mind-Body Techniques, talks with J about the role she played in bringing yoga into the mainstream. They discuss the genesis of YogaFit and starting a multi-million dollar business out of her trunk, developing a style of practice that was appealing to gym culture, getting flak from the yoga world, spiritual interventions and inclusive language, credentialing and yoga therapy, social media, and having the courage of your convictions to offer something transformational.

Transcript

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0:00.0	Okay, here we are.
0:13.1	This is Jay Brown Yoga Talks podcast.
0:16.3	My name is Jay Brown.
0:18.2	Welcome to you, whoever you are, whether you're new today, or whether
0:22.5	you're a returning friend. I appreciate that you have chosen to listen. I am very curious about
0:31.6	you, whoever you are, that's listening right now.
0:42.8	I'm wondering if you're a yoga teacher and you're teaching classes actively,
0:48.1	or maybe you're not, maybe you're just somebody who used to be a yoga teacher,
0:51.6	but you're not teaching now, or you're still a yoga teacher, but you're not doing classes,
0:57.8	or maybe none of those things, maybe you're just somebody who's into yoga and for whatever reason you listen to this show.
1:04.9	I'm wondering if you are actively attending yoga classes right now, in-person yoga classes as a regular thing in your week.
1:09.3	And how many classes are you going to, and are you going to a yoga center, are you going
1:15.7	to a gym or some other kind of setup?
1:18.7	Like, what is the context or the space in which you're attending those classes?
1:26.5	I'm also curious if you're someone listening to this who, in the past, like before the
1:32.1	pandemic, was doing a lot of traveling and doing workshops or retreats outside of where you live.
1:40.1	If you've gone back to doing that travel and if you've noticed what a shit show it is,
1:45.8	seems like travel is not the same as it used to be.
1:52.9	I suppose I've just been thinking a lot about the professional side of being a yoga teacher.
2:01.3	You know what it was last week?
2:02.7	If you listened, I had my old friend Conchetta on.
2:06.4	And we were talking about this golden time in the New York yoga scene from like 1997 to 2007.
	...

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