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The Influencer Podcast

Best of Monetization

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 20 December 2023

⏱️ 27 minutes

🧾️ Download transcript

Summary

In this Best of Series, I'm thrilled to help you level up your monetization game. Today is all about spilling the secrets to pitching like a pro and securing those sought-after brand partnerships. I’ll also be debunking a big myth that suggests you need a massive following to land brand deals on platforms like Instagram. Spoiler alert: it's not all about the numbers game. I'll also share insights from over 4,000 successful cases that prove smaller followings can also cash in on brand collaborations, as well as the timing and strategies behind building strong relationships with brands. I'm on a mission to help you break down those self-imposed barriers and get you actively pursuing those game-changing brand collaborations. Get ready to absorb some invaluable insights and take your creator game to the next level! Trust me, this episode is a total game-changer. [APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. KEY POINTS: - Dispel the notion that a massive following is required for brand deals [01:55] - The value of relationship-building and personal connections when circling back with brands [07:38] - Why you should focus on problem-solving and your audience’s emotional needs [10:47 ] - Stop fixating on your growth limitations and start focusing on monetization opportunities [12:10] - Find joy in your work, embrace opportunities, even if it’s not well-paying [14:25] - Be consistent on your follow-ups, have patience, and don’t take rejection personally [17:10] QUOTABLES: "You do not need to have some massive follower number to land brand deals at all." -Julie Solomon "Keep up your relationship with people and then ask, even if they're going to say no. Ask, because you never know." -Julie Solomon "There's no scarcity when it comes to opportunities." -Julie Solomon "You don't need to be hooked up with the right people. You can do it wherever you are right now with what you have. All you need is an idea worth sharing a story to tell, or something informative, engaging, or helpful to share." -Julie Solomon RESOURCES: [APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now. [FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! [FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Transcript

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0:00.0

Welcome to the Influencer Podcast. I'm your host Julie Solomon. If you found yourself here it means you are

0:06.6

ready to unleash the powerful visionary that lives inside you, turning you into an authentic leader who creates influence, impact, and change.

0:16.0

Let's get started.

0:17.0

Welcome back to our Best Of Series and in this episode I am thrilled to help you level up your monetization game.

0:24.4

Today is all about spilling the secrets on pitching like a pro and securing those sought after

0:30.1

brand deals.

0:31.1

I will be sharing a lot today including debunking a big myth that suggests that you need a certain amount of followers to land consistent brand deals on platforms like Instagram.

0:41.0

spoiler alert, my friends,

0:43.2

it is not all about the numbers.

0:45.3

I'm also gonna be sharing insights

0:46.5

from over 4,000 successful cases

0:49.2

that prove that smaller followings

0:51.1

can also help you cash in on those brand collabs.

0:54.8

I'm going to delve into the timing, strategy, and the importance of

0:58.1

building relationships with brands and how all of this supports you in creating that consistent income to monetize.

1:04.9

So if you are ready to absorb some invaluable insights, then let's get started.

1:09.7

If you want to get paid to post on Instagram, stop trying to grow your followers.

1:17.8

Now I know that that probably sounds crazy to you, but hear me out out because here is the truth having a small following is

1:27.1

amazing for landing brandyles well how do I know that well I've seen it firsthand

1:31.7

it happened in my own business and my own journey and I've been able to help over 4,000 other people just like you do this with a small following. That's what I teach every single month and I have been able to help people make thousands of dollars a month by pitching themselves to post on Instagram. And that's why I want to share this strategy, this idea with you because I think it's going to help you get paid a lot faster and a lot easier.

1:58.7

It is actually easier to land a brand deal when you have a smaller following because companies, these brands,

2:05.2

they don't have to pay a massive amount of money to you for just one collaboration.

...

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