I am Sarah Jane Case and this is Anya Graham and Coffee.

Hello friends. Happy Friday. I hope your week is treating you well. Today we are talking with

Jessica Zweig. Jessica is the CEO of Simply Bee Agency, an international award-winning

personal branding firm with offices in Chicago and Nashville, serving clients across the globe.

She's the author of the number one best-selling book, Be a No-B-S Guide to Increasing Your

Be a No-B-S Guide to Increasing Yourself-Worth and Net Worth by Simply Being Yourself.

Published by Soundtrue, Jessica was named a personal branding expert by Forbes,

2020's most notable entrepreneur by Cranes, the 2018 and 2019 Stevia Award winner for female

entrepreneur of the year and a top digital marketer to watch by ink. On a mission to debunk the

perception that personal branding is an act of vanity, Jessica believes that when done right,

personal branding is an act of service, a social responsibility and a positive investment toward

a positive future. When you set yourself free to simply be, you set the world free. Jessica,

welcome to the show. I'm so excited. I am so excited to be with you,

Sarah Jane, you are such a light and I, I'm just, I don't know, I just hit this, sorry.

Your energy is, I don't know, I just really vibrate with it, so thanks for having me on your show.

Yeah, thank you so much. I love the work that you do and the message that you share. I think

the industry that you're in, I think there's ways that it can be done really beautifully,

like I see you doing and I am so excited for us to get to explore what that can look like.

So can you tell us a little bit about your book? Yeah, my book was, you know, written a couple

years ago, you know, I decided I wanted to be an author and my friend Rhea was like, what can

you write 60,000 words about? You know, that's really the first question to ask yourself if you

ever want to write a book. And I, I was like, I can write a lot about personal branding because

...