Behavioral Science in Sports: Kevin Brilliant

That's What She Said with Sarah Spain

ESPN Radio

Sports

3.9 • 3.1K Ratings

🗓️ 15 June 2021

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

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Summary

Sarah talks to Kevin Brilliant, the director of business strategy and analytics for the Chicago Bulls, about his role in using behavioral science to improve fan engagement, the importance of what he calls the regret lottery, what he learned from going to Disney about how to welcome fans back post-pandemic, and his Jamie Lee Curtis moment. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hey, it's Sarah, and today's show I want to remind you to check out the first take
0:03.7	her take podcast hosted by Charlie Arnold, Kimberly A. Martin, and the great Elle Duncan.
0:09.0	They spell the T on their lives while also discussing the hottest stories in sports and
0:12.8	pop culture.
0:13.8	That's first take her take.
0:15.4	Listen wherever you get your podcasts.
0:18.0	If you're looking for world-class soccer, ESPN Plus is where to find it.
0:22.0	The best teams, the biggest stars, and over 20 international leagues and tournaments.
0:26.5	La Liga, Bundesliga, MLS, FA Cup, Copa Del Rey, and more.
0:30.6	Sign up now at ESPNPlus.com.
0:38.4	Welcome to That's What She Said with Sarah Spain, a podcast about, well, whatever the hell
0:43.5	I want, actors and musicians, athletes, comedians, neuroscientists, wine experts.
0:48.5	If I find somebody interesting, I'm bringing them to you.
0:52.0	We'll talk about how they became who they are, how they found success, battle failures,
0:56.4	and how they ended up here, talking to me.
0:59.1	Hi, my name is Kevin Brilliant and my dilemma is I finally reach the point in life where
1:03.0	I'm starting to experience all of those old man problems people have always warned me
1:06.6	about.
1:07.6	Okay, yeah.
1:08.6	I mean, old people pains are my wheelhouse.
1:11.5	My athlete body is aging like milk in the sun, which is to say not well.
1:18.1	Kevin, this is for you and for everyone listening.
	...

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