BeefySites - Do Something Your Passionate About
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 15 July 2021
⏱️ 32 minutes
🧾️ Download transcript
Summary
**This episode is brought to you by MuteSix and StoreYa**
“Do something that you're passionate about,” says Jared Mitchell, Head of eCommerce for Neil Patel and a leader in 3 different companies. In the second half of this Feature, Jared tells us different ways to test a new product, from following trends to joining Facebook groups.
He is passionate and loves inventing and even mentions the government’s R&D tax credit for creating new products.
Jared talks about sales channels needed with an example of how a brand can utilize influencers to drive the brand. He discusses his three critical must-haves, including vision, values, and target customer personas.
Lastly, he prioritizes family and encourages people to write eulogies and epitaphs as a motivation to live a great life.
He speaks on:
* Example of a surfing brand
* Building a personal brand
* Finalize your value proposition before starting
* Getting started with target personas
* Social capitalism
* Advice for newcomers
Join Ramon Vela and Jared Mitchell as they break down the inside story on The Story of a Brand.
For more on Beefysites, visit: https://www.beefysites.com/
*
OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
They're currently offering listeners a FREE omnichannel marketing audit.
Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.
The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
*
This episode is also brought to you by StoreYa.
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Recorded at Mute Six Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host. |
| 0:14.1 | This is the story of a brand with your host, Ramon Vela. |
| 0:21.0 | What I got to say is, do something that you're passionate about. |
| 0:24.7 | There's so many people that come to me that need help, and they're selling something, |
| 0:29.0 | they literally abhor. |
| 0:31.3 | They don't even like what they're doing. |
| 0:33.1 | So I do have a passionate passion about skincare, because, of course, this is like my wife. |
| 0:39.8 | She's like the diva. |
| 0:41.1 | And it's like our family business. |
| 0:43.1 | And I've gotten a little bit into it. |
| 0:44.3 | I do wear sunscreen each day when I'm surfing. |
| 0:47.2 | So I find it interesting, right? |
| 0:49.1 | Yeah. |
| 0:49.6 | You know, the second part of it is I love inventing and creating. |
| 0:54.3 | I never thought that I would be the guy with patents. |
| 0:57.2 | These are patents on my one, one, two, three. |
| 0:59.9 | You can invent things too. |
| 1:02.4 | That's something that I teach. |
| 1:03.9 | It's easier than you might think to invent something and get a patent. |
| 1:07.8 | And it's probably less expensive than you think, |
| 1:14.9 | but the biggest benefit that, like, nobody talks about and hardly anyone knows is if you are creating new products |
| 1:21.8 | and inventing new products, |
... |
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