Batya Unger-Sargon on Why Media Went Woke

The Daily Signal Podcast

The Daily Signal

News, Government, Politics, Daily News

4.6 • 1.2K Ratings

🗓️ 22 December 2021

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

Years before Donald Trump became president, legacy media was already moving in a woke direction. While no doubt some reporters are ideological, the trend was influenced by the growing prominence of the internet. Online, articles that generated an emotional response became income generators, because they led to readers spending a longer time interacting with the article.

In 2017, the New York Times launched a program called Project Feels to track how younger readers responded emotionally to certain articles. "What they found was the more emotional the reader was, the longer they stayed on the page, and the more likely they were to click on an ad," says Batya Ungar-Sargon, the author of the new book "Bad News: How Woke Media Is Undermining Democracy."

Ungar-Sargon shares why reporting on racism drives emotions, how black media differs from legacy media in its coverage, and the class issues the media ignores.

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Transcript

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0:00.0	This is the Daily Signal Podcast for Wednesday, December 22, I'm Doug Blair.
0:11.2	And I'm Virginia Allen.
0:13.1	We know that the legacy media leans left.
0:16.0	But when did they begin fully embracing woke ideology?
0:20.2	On today's show, Kate Trinco talks with Batya Ungas Sargon, the author of the new book,
0:25.8	Bad News, how the woke media is undermining democracy.
0:30.6	They discuss the media's obsession with covering identity issues, and the role digital platforms
0:35.8	have played in the shift in the news media in recent years.
0:39.2	We don't have any news headlines today because it is Christmas week, but in the spirit of
0:43.1	the holiday, we are sharing some Christmas trivia with all of you over the course of the
0:47.0	holiday season.
0:48.0	Virginia, are you ready to go?
0:50.4	Oh, I am so ready, Doug.
0:51.8	What are you got?
0:52.8	All right.
0:53.8	So question number one.
0:55.2	What is Scrooge's first name in the book, slash movie, Christmas Carol?
1:00.0	One of my favorite Christmas movies is the Muppets Christmas Carol.
1:04.3	So I'm well versed.
1:05.3	Excellent adaptation.
1:06.3	You're ready for this question.
1:07.3	An adaptation.
	...

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