Welcome to the sports motivation podcast. It's your host, Niyosobo, another episode of bars. And I'm going to be breaking down a very, very important and short book. Honestly, this is, I don't even know if you can call this a book. It's a pamphlet. But when you buy it on Amazon, it comes to you in the form of this tiny little book. And I think this is honestly a...

It's written by Peter Drucker.

And I think this is an essay that he wrote in the Harvard Review,

Harvard Business Review,

but they publish him in the form of these tiny little books.

If you guys don't know what Peter Drucker is,

if you are a business owner, you should know him. He's one of the most, I don't want to say marketing,

but business gurus, one of the most well-known

and well-respected business gurus of all time.

I think his focus is on marketing as well as management in general.

And he really is super, super brilliant. And you can tell by how practical he is and how simple

he breaks things down. So I want to read you this piece, not just for you business owners,

but also you athletes as well because you should be running your sport like a

business. You should be managing it. And this book is called What Makes an Effective Executive.

All right. So I want to break down just, I don't want to go all the way into the book,

but I want to give you a little sample because I really want you to read this. And it's super, super simple read. But he breaks down what makes all effective executives,

or what makes all executives effective. And he said they followed the same eight practices.

And so as I read these, I actually want you to be taking inventory

of how well you do each of these things. Because when I read this, and I've read this book

several times, and it's a good little wake-up call for me every time I read it, I'm always very

well aware at where I'm slacking, if that makes sense. And so any of you who lead companies, lead

families, lead your own career in a way that's actually where you're leading it. You're not

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