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Nature Podcast

Backchat August 2018: Audio reporting, audience feedback, and Brexit

Nature Podcast

podcast@nature.com

News, Science, Technology

4.5893 Ratings

🗓️ 24 August 2018

⏱️ 24 minutes

🧾️ Download transcript

Summary

In this month’s roundtable, audio vs print reporting, returning to Brexit, and finding out about our audience.

Hosted on Acast. See acast.com/privacy for more information.

Transcript

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0:00.0

Hello and welcome back to Backchat. If the regular nature podcast is your graduation photo, then Backchat is your 2007 Facebook profile picture.

0:10.6

In today's roundtable, we can look forward to discussion of audience feedback, Brexit confusion and the benefits of audio versus print.

0:20.2

I'm Adam Levy and joining me in our London studio are Nisha Gained.

0:25.0

Hi, I'm Nisha. I'm Chief of Nature's European Bureau.

0:28.5

Anna Nagel.

0:29.3

Hi, I'm Anna, and I'm the chief editor for Digital and Engagement.

0:32.4

And on the line from Washington, D.C., we have Jeff Brumfield.

0:36.1

Hi, I'm Jeff.

0:37.3

I'm an erstwhile nature reporter for many years, now science editor at

0:42.3

National Public Radio, the American BBC.

0:45.7

Lovely to have you all here.

0:47.9

Coming up in the show, we're getting meta and discussing the pros and cons of podcasts.

0:53.1

What can audio reporting do that the written word can't

0:56.1

and vice versa? Plus, what challenges does it present for reporting the nitty-gritty of the science

1:02.2

world in audio format? We'll also be finding out what we can find out about what our audience is

1:09.0

thinking. Journalism is a somewhat one-sided conversation

1:12.8

with our audience, so how can we tell what's working for our listeners and readers? And how much of

1:18.6

what we do should actually be informed by the feedback we get? Finally, we'll be breaking apart

1:24.3

Brexit. Two years on from the vote and not long to go until Britain does indeed exit.

1:30.8

How has reporting on the chaos evolved? And what does it take for a Brexit story to make it into the pages of nature?

1:38.4

Now, first up, reporting science in audio versus print. Jeff, we've already touched on this, but could you give us a little background on your

1:46.9

personal journey through the multiple media?

...

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