Authors in August: “Talking On Eggshells” with Sam Horn

Rule Breaker Investing

The Motley Fool

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4.5 • 928 Ratings

🗓️ 13 August 2025

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

Continuing our eighth annual Authors in August series, David welcomes Sam Horn, renowned communications strategist and founder and CEO of the Intrigue Agency, based in Austin, Texas. Sam gamely plays a little book roulette. She starts by detailing how to nail a sixty-second pitch, then walks us through how to handle rude people, blamers, shamers, complainers, non-stop talkers, people who refuse to cooperate, and those who ignore rules or boundaries. They also reveal the word that David is trying his best to avoid saying, and finish with a raucous round of Buy, Sell, or Hold. Sign up for The Motley Fool’s Breakfast Newshere: www.fool.com/breakfastnews Pre-order David’s upcoming Rule Breaker Investing bookhere: https://www.amazon.com/gp/product/1804091219/ Host: David Gardner Guest: Sam Horn Producer: Bart Shannon Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Ever wish you could swap verbal landmines for stepping stones?
0:05.3	Sam Horn has spent a career turning social shrapnel into smooth sailing.
0:10.6	Today, she's here to walk us, talk us, gracefully across the eggshells.
0:16.9	It's authors in August week number two, only on this week's Rule Breaker Investing.
0:24.5	It's the Rule Breaker Investing podcast with Motley Full co-founder, David Gardner.
0:32.7	Welcome back to Rule Breaker Investing and our Authors in August series.
0:37.3	It's our eighth year of Authors in August. I hope you enjoyed. It was great to be with Arthur Brooks last week. Next week, by the way, let me mention that, yeah, I think I mentioned this at the start of the month. I'm the author in August. It's my first book that I've written in 15 years. Really, it's the first book I've ever written by myself, All our previous Motley Fool books, I was co-authoring, of course, with my brother Tom. So this is
0:59.1	for the first time just my own. And I'm happy to say longtime Motley Fool personality, Chris Hill.
1:05.5	Bright light that he is will be in next week. He's the interviewer. He will take over this
1:10.8	podcast and he will interview me
1:12.7	about Rule Breaker Investing. So thanks ahead of time to Chris Hill. I'll just hope we don't screw it up.
1:18.5	All right, before we get started this week, as I shared at the start of the year, yeah, my 2025
1:22.7	book Rule Breaker Investing is available for pre-order now each week until the book launches in just
1:29.2	about a month's time now. I'm sharing a random excerpt. We're just going to break open the book
1:33.7	to a random page and I read a few sentences. So let's do it. And I quote, what's in a name? Shakespeare's
1:42.0	Juliet says, that which we call a rose by any other name would smell as sweet.
1:49.1	But I think names are more powerful than that. In fact, had she named her plan to fake her death, Project Rebirth, and shared it with trusted allies beyond just the friar, that name alone might have changed
2:03.9	Juliet's fate. Kind of a strange line, I guess, coming from an investing book. Anyway, that's this
2:09.6	week's pagebreaker preview to pre-order my final word on stock picking, shaped by three decades of
2:15.5	market-crushing success, just type rule breaker investing
2:18.7	into Amazon.com, Barnes & Noble.com, or wherever you shop for fine books. And thank you to each of you
2:26.3	who's pre-ordered. That means a lot to me. All right, Sam Horn is a renowned author, keynote speaker,
	...

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