This is the Gary V. Audio Experience.

Everybody, this is Gary Bay, nerd Chuck, and this is episode 270 of the Ask Gary V. Show.

And this one's fun for me because this is not my normal demeanor to actually have somebody on the show that is interacting with me more in my real life,

and my Gary Vaynerchuk life more than my Gary V. Life. The gentleman we have in front of us today is an individual that has fascinated me from the day that I met him because of my...

When you're an entrepreneur playing in the corporate America landscape, like I am as the CEO of VaynerMedia, you often disrespect corporate America because you don't understand them,

to say we're corporate America, disrespects, entrepreneurship, but very, very early on, Pedro Adapier, who is with me, and I'll let him tell you a little bit about himself and what he cares about, which I'm curious to hear what he cares about.

Call my attention in real way. I really enjoyed the last seven years of VaynerMedia because there's two or three handfuls now of people that have really stood out for me that I say to myself,

oh okay, and Pedro, if he's transparent, will tell you every time I have dinner with him and we have actual short-term business talk, whatever we have to address,

somewhere over five minutes and I'm like, okay cool, but in the future, when we buy businesses and bring... He's a really, really intelligent guy, but more importantly intuitive, which is something that I think all of you know that I value.

I'm excited to have him on the show. I wanted to go a little bit more in the business landscape.

And so everybody on Facebook putting your phone numbers, we're going to do calls and please ask your questions around some of the stuff that I think you're about to hear from me and Pedro over the next five or seven minutes, and we'll go in that direction.

Pedro, I want you to tell the VaynerNation, everybody who's watching a little bit about yourself and the hell you doing here.

Thanks for having me here man, it's great being here, right? We met each other like seven years ago already, I was thinking about it insane.

Yeah, so we just started up this, you know, ZX Ventures, I'm responsible for ZX Ventures now here, you know, spell that for me and everybody.

ZX. ZX. ZX. ZX. ZX. ZX. ZX. ZX Ventures.com. So we are sort of the disruptive growth arm of, often, how's it bushing Bev? We started two and a half years ago.

Is it P.E. or is it V.C.? How is it combination of everything? It's P, V.C. and actually some of our organic businesses are also in there.

Oh, so incubator, V.C. and P, you can buy brands, you can invest in brands, or you can start brands or services that are directly complimentary to the overall Anheuser-Busch, Budweiser Stella kind of businesses.

Yeah, exactly. So I'm Andy. You're not going to start an umbrella company.

Yeah, I'm asking. On our organic side, there are business units behind, so that's more of a holding company that has business inside it under them.

And then V.C. is a regular V.C., right? So that's a little bit what we're trying to do. And you know, Gary, I mean, as companies, they, you know, they get big.

It's very hard. They were pioneering at some point in time. That's why they became leaders. That's why they, you know, they lead their respective industry.

But it becomes harder over time for them to keep being ahead of the curve, being avoided and things like that.

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