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Marketplace

Are we spending more because we can, or because we have to?

Marketplace

American Public Media

Business, News

4.68K Ratings

🗓️ 12 November 2025

⏱️ 26 minutes

🧾️ Download transcript

Summary

Consumers may have revved up their spending in October, but spending more doesn’t mean getting more — prices are also up this holiday season. In this episode, why most shoppers feel like they're doing less with more. Plus: Auto loan delinquencies rise, mortgage applications heat up during an often-chilly season, and Kai explains the price-earnings ratio of the S&P 500, which is at a decades-high.


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Transcript

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0:00.0

On the program today, you, the humble American consumer.

0:06.9

We are going to revisit the European economy, circa 2010.

0:11.4

And look, just put down your phone, will you?

0:15.2

From American public media.

0:17.6

This is Marketplace.

0:28.4

I'm Kai Rizell.

0:29.5

It is Wednesday.

0:34.5

Today, this one is the 12th of November good, as it always is, to have you along, everybody.

0:39.5

There are a lot of confounding things about this economy right now.

0:43.4

And right near the tippy top of that list is the American consumer.

0:49.3

Specifically, the way we keep on spending, even though survey after survey, after survey shows we are getting crankier and crankier.

0:52.3

Today's data point comes to us from the Bank of America Institute, which tracks credit card

0:56.6

and debit card data, which in turn shows consumer spending was up a bit in October.

1:02.2

That's month to month and year over year.

1:05.2

But we're spending more in part because we can, and we're spending more in part as Marketplace's Suburie

1:12.1

Benishore reports because we have to. Last month, at the dawn of holiday shopping season, consumers

1:18.8

turned up the spending by almost two and a half percent. The year-over-year growth rate is the

1:24.3

fastest since early 2024.

1:31.0

David Tinsley is senior economist at the Bank of America Institute.

1:34.1

It's been increasing for the last five months.

1:37.9

But spending more did not mean we got more.

1:42.6

Tinsley says the amount of stuff we buy hasn't actually changed that much since January. We are just paying more for it.

...

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