Are Google Ads Worth it for Your Small Business w/ John Horn - Ep - 588 - Lunch With Norm

Lunch With Norm - The eCommerce & Amazon FBA Podcast

Norman Farrar

Business:entrepreneurship, Business, Marketing, Entrepreneurship

5.0 • 1.4K Ratings

🗓️ 17 May 2024

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

On today’s Lunch With Norm, we are with the CEO of StubGroup, John Horn! We discussed are Google Ads is worth it for your small business. Find out what are the effective strategies for directing Google Ads traffic to Amazon listings. Our guest has taught digital advertising to over 100,000 students via online courses. This episode is brought to you by Post Purchase Pro Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post-purchase marketing. Finally, your email marketing can be actively managed by professionals with over 30 years of experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset. For more information visit https://www.postpurchasepro.com/lunch This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For more information visit https://Startup.club This episode is brought to you by Seller Basics Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice. Consider Seller Basics your Amazon account's comprehensive health plan. For more information visit https://www.sellerbasics.com In this episode, the CEO of StubGroup, John Horn is here. Today, we discussed are Google Ads is worth it for your small business. He has taught digital advertising to over 100,000 students via online courses. This episode is brought to you by Startup Club, Post Purchase Pro, Seller Basics, and HONU Worldwide... *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

Transcript

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0:00.0	plus leader really helps get your brand out there.
0:03.0	And if it's a good brand and it doesn't suck,
0:05.3	people are going to come back to you.
0:06.7	Lunch with you.
0:09.7	Lunch with me,
0:09.8	Lunch,
0:11.0	lunch,
0:12.0	a bunch of
0:14.0	you.
0:15.0	Hey,
0:17.0	everyone.
0:18.0	This is Norm Ferrar,
0:18.1	aka the Beard Guy here, and welcome to another lunch with
0:20.8	Norm, the e-commerce and Amazon FBA podcast. Today, we're discussing, are Google Ads worth
0:27.7	it for your small business? What are the effective strategies for directing Google Ads traffic
0:33.9	to Amazon listings? I'll get these two straight.
0:42.0	How can off Amazon traffic be enhanced through Google ads?
0:45.9	And what are some of the common pitfalls that we have to avoid?
0:50.6	All right, welcome to another lunch with Norm, the e-commerce and Amazon FBA podcast.
0:51.8	All right. Today we are going to be discussing Google ads and are they worth it for
0:57.4	your small business? Our guest is the CEO of Stub Group. Stub Group has generated over half a billion
1:06.2	dollars in revenue for their clients across many different platforms. He's also taught digital advertising to
	...

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