Hey guys, it's Gary Vay, NerdChuck, and this is the GaryVee Audio Experience.

On today's episode of the GaryVee Audio Experience, Gary sits down for an interview with Bloomberg

during his February trip to Dublin, Ireland. In this conversation, Gary discusses the future

of media conglomerates, the tendency of the lean startup to get fat and slow over time,

and what stock Gary would invest in, with $10 million.

Two or three years ago, you started seeing the chink in this armor, right?

You started seeing, and we saw a little bit of a dip. If you actually read headlines,

I know you're on top of your shit, there's actually money being poured a little bit back into

television in the short term. You're seeing some of the digital, as a viewability,

Facebook, some of the conservative companies, I'll call it a proctor and gamble,

are starting to shift the actually a little bit back to television. It's a small undercurrent,

but it's there. Why is that? Because of this. So this is what happens always.

Something new happens, the internet, digital, programmatic Facebook, and people will go there.

No, it's shiny, yay. But their business still sucks because they don't realize that no marketing

is going to fix the fact that they're deodorant sucks. And so they don't use marketing as the

proper proxy. They don't use their product as the proxy. They blame it on marketing, and then they

go traditional. Unless you have good results, marketing gets the benefit often of whatever's actually

happening to the business. So whatever you're doing when things are going good, you go safe and

you protect it. And so the brands that are moving their money into television happen to be a lot

of brands from television to Facebook or programmatic are ones that aren't doing as well.

That's interesting. But that doesn't take away that it's not right. So what has never happened

in the history of marketing is common sense. Common sense does not have a place in corporate

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