Allocation Disorder: U.S. Soccer ends their partnership with SUM, going inside the MLS fan landscape, answering your questions, and much more
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TSS
4.8 • 3.7K Ratings
🗓️ 28 May 2021
⏱️ 59 minutes
🧾️ Download transcript
Summary
On this week’s episode of Allocation Disorder, Paul and Sam start out by analyzing U.S. Soccer’s decision to end their partnership with Soccer United Marketing. What are the pros and cons of this move? What does it mean for Major League Soccer? And how could it impact MLS’s ability to negotiate their next TV deal?
After discussing all of those things, Paul and Sam move onto a chat about MLS’s fan landscape and answer some of your lovely questions!
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Transcript
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| 0:00.0 | Welcome to Allocation Disorder. I am Sam Staskel, joined as always by my good buddy and co-host Paul Tenorio. |
| 0:26.6 | Paul, we've got something to talk about today. |
| 0:31.4 | Yeah, you workshopped that joke before this and... |
| 0:34.1 | Yeah, really good. |
| 0:35.4 | I don't know if it landed or not. |
| 0:37.0 | I don't know. |
| 0:37.4 | I mean, i think when you |
| 0:39.1 | add it all up it's going to be a good show regardless of whether or not that some joke |
| 0:45.3 | worked but you know you win some you lose some you're an idiot uh yeah i am confirmed However, as I was just hinting at, there was some significant news in American soccer over the |
| 1:00.0 | weekend. |
| 1:01.0 | It was announced by U.S. Soccer and Soccer United Marketing, which for those of you who do not |
| 1:06.0 | know, is the, what would you call it, the commercial arm of Major League Soccer? |
| 1:10.0 | Yeah, the commercial arm. Yeah, the commercial arm. |
| 1:12.5 | Yeah, commercial arm. Anyway, they package a lot of things. They basically serve as like an agency |
| 1:18.8 | of sorts for MLS and its owners. They help the Mexican Federation set up the U.S. |
| 1:24.4 | tour and all the friendlies that are played here. They help run |
| 1:27.9 | leagues cup. They sell a lot of the sponsorship. They sell media rights. And for years and |
| 1:32.4 | years and years, they sold the media rights and handled all of the sponsorship for U.S. |
| 1:38.4 | soccer and the friendlies that they would play here in the U.S., World Cup qualifiers that they would |
| 1:43.1 | play here in the U.S. for both the men and the women. |
| 1:45.6 | And those rights on the media side would be baked in to MLS's TV deal. |
| 1:50.5 | And it was announced over the weekend by both entities that that deal will no longer proceed. |
... |
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