Advertising Best Practices for 2024 w/ Ritu Java - Ep - 536 - Lunch With Norm

Lunch With Norm - The eCommerce & Amazon FBA Podcast

Norman Farrar

Marketing, Entrepreneurship, Business, Business:entrepreneurship

5 • 1.4K Ratings

🗓️ 22 January 2024

⏱️ 68 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

On today’s Lunch With Norm, we are with the CEO of PPC Ninja, Ritu Java! We discussed advertising best practices for 2024. Find out what trends are you seeing in 2024. Our guest is very passionate about applying data analytics to get better ROI on PPC. This episode is brought to you by Post Purchase Pro Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset. For more information visit https://www.postpurchasepro.com/lunch This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For more information visit https://Startup.club This episode is brought to you by VAA Philippines VAA offers Amazon sellers access to high-quality and reliable virtual assistants from the Philippines. VAA invests in their virtual assistants through a thorough screening process, intensive Amazon training, ongoing professional development and support. Hiring through VAA gives Amazon sellers peace of mind with a dedicated, skilled and motivated virtual assistant who is committed to a long-term working relationship. The company’s founders have a deep understanding of the Amazon marketplace and ensure that their virtual assistants are always up-to-date with the latest tools and trends. For more information visit https://www.vaaphilippines.com This episode is brought to you by Seller Basics Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice. Consider Seller Basics your Amazon account's comprehensive health plan. For more information visit https://www.sellerbasics.com In this episode, the CEO of PPC Ninja, Ritu Java, is here. Today, we discussed advertising best practices for 2024. She is very passionate about applying data analytics to get better ROI on PPC. This episode is brought to you by Startup Club, VAA Philippines, Post Purchase Pro, Seller Basics, and HONU Worldwide.. *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

Transcript

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0:00.0	is growing at a faster pace where, I mean, we are lucky.
0:05.5	We have somebody that does the research and can get back to us.
0:08.6	But I can't stress this enough.
0:10.9	If you're not part of a good mastermind or if you don't have a place where you can go and ask these questions,
0:17.8	you're going to be lost.
0:29.9	Lunch with you, lunch with you. questions, you're going to be, you're going to be lost. Hey, everybody and welcome to 20, our first podcast of the year. Okay, now my son is away.
0:39.1	I don't know what he did, but I bet you he did not.
0:42.6	Well, I bet you he did what everybody else did, New Year's Eve.
0:46.0	But let me just see.
0:47.5	I got a couple things I got to do because I got to understand how to do this.
0:50.6	All right, there we go.
0:52.0	Okay, let me start from the top. Welcome to another
0:55.9	lunch with Norm, the e-commerce and Amazon FBA podcast. Today, we're going to be discussing
1:01.8	advertising best practices for 2024. We're going to be talking about advertising. What does it
1:07.6	look like to advertise to sellers in 24?
1:12.2	What are the ways to still be smart and profitable with ads and the advertising trends in 2024?
1:20.7	Welcome to another Lunch with Norm, the e-commerce and Amazon FBA podcast.
1:26.0	Now let me see if I can do this. Okay, we are back and I'm kind of doing
1:30.7	two jobs today. So I'm trying to see what to do next. Okay, I got sponsors over here. I've never done
1:38.8	this side of it. I think I did it once. Okay, welcome to another lunch with Norm, the Amazon FBA podcast. And today we are talking
1:46.1	about advertising best practices for 2024. Our guest is a returning guest, CEO of PPC Ninja.
1:55.8	She's very passionate about applying data analytics to get better ROI on PPC.
	...

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