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Build Your Tribe | Grow Your Business with Social Media

Adam Mosseri Answers ALL | Instagram SECRETS Revealed - 828

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Chalenejohnson, Fitness, Marketing, Copywriting, Listbuilding, Internetbusiness, Onlinebusiness, Socialmedia, Smallbusiness, Internetmarketing, Business, Networkmarketing, Email, Businessdevelopment

4.92.6K Ratings

🗓️ 3 April 2025

⏱️ 47 minutes

🧾️ Download transcript

Summary

🚨 This is THE Instagram interview creators have been waiting for! 🚨
I sat down with Head of Instagram, Adam Mosseri, to ask the BIG questions:
👉 Is the algorithm killing your reach?
👉 Are shadowbans real?
👉 What actually matters for growth in 2025?

No fluff. Just real, unfiltered answers straight from the source. We dive into the future of Reels, SEO, original content, hashtags (yes, we went there), and what creators MUST know to stay ahead.

If you’ve been feeling frustrated with views or confused about what’s working on IG — don’t miss this one.

Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos

 

Follow Adam Mosseri on instagram 👉https://www.instagram.com/mosseri?igsh=NTc4MTIwNjQ2YQ==

 

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Transcript

Click on a timestamp to play from that location

0:00.0

Three of the top priorities for us are,

0:02.5

it's just not an important thing for reach.

0:05.5

I got a lot of hate for this.

0:06.7

Why am I not getting the views I feel I deserve?

0:09.0

Does Instagram Shadow BAM?

0:10.3

I'm sure a bunch of people are just

0:13.0

steaming hearing me say it.

0:14.5

Really disappointed in myself when you ask that question.

0:17.3

Yeah, I'm sorry for asking.

0:18.7

It can be hard.

0:19.4

My DMs and my comments can be pretty dark. Yeah, I'm sorry for asking. It can be hard. My DMs and my comments can be pretty

0:22.2

dark. Yeah, I can imagine. I should double check before I answer because we're being recorded.

0:26.9

We want to be the best platform for careers.

0:35.7

Hello, and welcome to today's episode of Build Your Tribe.

0:38.9

I'm your host, Brock Johnson, but I'm not going to bore you with a long preamble because

0:42.3

you didn't come here to listen to me talk.

0:44.4

You clicked on this episode to hear directly from the head of Instagram himself.

0:48.1

I do want to say that I feel so honored and humbled to represent all of us content creators

0:52.4

and small business owners in this conversation.

0:54.8

I hope you learn something and I hope you walk away feeling a little bit more at peace with

0:58.2

growing on Instagram. Without further ado, here's my full interview with head of Instagram,

1:02.8

Adam Moseri. You might be the most visible head of a social media app that I can think of.

...

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