Adam Bedford – Founder of Sans on Building a Healthier Home
The Casey Adams Show
Listener.com Podcast Network
4.8 • 634 Ratings
🗓️ 13 August 2025
⏱️ 45 minutes
🧾️ Download transcript
Summary
This episode is sponsored by Adobe in partnership with Coursera. Through the Adobe Digital Academy, they’re offering free certificates in AI, design, marketing, and storytelling—skills that matter in today’s world. Whether you’re a founder, creator, or someone looking to grow, these courses are practical, flexible, and built for how we learn today. #AdobePartner
Start learning at https://adobe.ly/413JKTX
Adam Bedford, founder of Sans, joins the show to share his journey from launching an EdTech startup to building a design-driven air and water purification brand. He opens up about bootstrapping a hardware business, managing cash flow, and scaling with a lean team. Adam also dives into product design, e-commerce strategy, and the personal experiences that shaped Sans’s mission to make healthier living accessible.
Chapters
00:00 Introduction to Sans and Its Mission
04:15 The Journey of Entrepreneurship
07:15 Bootstrapping and Team Dynamics
10:06 Product Development: Air and Water Purification
13:10 Personal Influences and Health Awareness
16:11 Living in LA: A Hub for Health and Wellness
19:23 Leadership and Mentorship in Business
22:13 Learning from Successful Brands
25:13 The Hardware-Software Dynamic
27:42 Understanding Air Quality and User Education
31:27 The Importance of Water Quality
33:46 Expanding Product Ecosystem: From Home to On-the-Go
35:48 The Future of Wellness Products
38:53 Balancing Work and Personal Life
43:22 Building a Team and Company Culture
Transcript
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| 0:00.0 | Welcome back to the Casey Adams show. Before we dive into today's episode, I want to share something I've |
| 0:07.6 | noticed across so many of my interviews. When I spoke with a recent podcast guest of mine, |
| 0:13.0 | we talked about the importance of being a lifelong learner, how mastery doesn't happen all at |
| 0:18.9 | once, but through continuous growth over time. |
| 0:22.1 | And that principle has stuck with me because it shows up in nearly every successful guest I've had on the show. |
| 0:28.1 | That's why I'm excited to partner with the Adobe Digital Academy. |
| 0:32.5 | Through Coursera, they're offering new learning opportunities to build critical AI, marketing, and creative skills. |
| 0:40.3 | Whether you're launching a business, leading a creative team, or just starting out in the creative world, |
| 0:45.6 | this is the kind of education that meets you where you are and moves with you. |
| 0:50.7 | The Adobe Digital Academy makes it possible to access high-quality professional certificates |
| 0:56.5 | and short-form courses, all structured for real-world application. |
| 1:01.5 | You can get started with a seven-day free trial. |
| 1:04.2 | Just head to Coursera, search Adobe, or click the link in my bio or the description to check it out today. |
| 1:13.7 | Welcome back to the Casey Adams Show. |
| 1:16.1 | Today we are joined by Adam Bedford, the CEO and co-founder of Sons. |
| 1:21.8 | Adam, thank you so much for coming to the show today. |
| 1:23.9 | Thanks for having me. |
| 1:24.4 | It's great to be here. |
| 1:25.6 | Of course. |
| 1:26.2 | So, you know, Sons, if people aren't |
| 1:28.3 | familiar, you guys have developed products that inspire wellness in the home, from air purifiers |
| 1:33.8 | to water purifiers to so much more. And I believe you've been working on this company for about |
... |
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