Aaron Lutze, athlete marketing manager at Red Bull

The Adventure Stache

Payson McElveen

Outdoors, Interviews, Society & Culture, Current Events, Culture, Photography, Adventure, Mountain Biking, Celebrities, Inspirational, Basketball, Health & Fitness, Entrepreneur, Cycling, Athletes, Sports

4.9 • 727 Ratings

🗓️ 29 December 2020

⏱️ 80 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Aaron Lutze is an athlete marketing manager at Red Bull where he works with an illustrious roster of talent including Kate Courtney, Carson Storch, and Rebecca Rusch. In this conversation, he talks about his unique role in the careers of his athletes, and what he loves most about his job. He and Payson go back in time to learn how he got to this point in his career, from working at McDonald’s as a fourteen-year-old, to becoming a trials rider on the Warped Tour music festival circuit in the l...

Transcript

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0:00.0	I was there on Rob Warner's first day broadcasting UCI.
0:03.8	I have photos of the setup that we had.
0:07.2	It was maybe like a 10-inch TV black and white on a card table in the back of a sprinter
0:13.9	van with all the doors closed and just Warner screaming at the screen and that getting broadcasts.
0:21.6	It's showtime everybody! Showtime!
0:26.6	You've been living in a dream world, Neil.
0:30.6	This is the world as it exists today.
0:35.6	Life moves pretty fast.
0:39.1	You don't stop and look around once in a while.
0:41.7	You could miss it.
0:44.7	Listen, we're talking about practice.
0:47.9	Repeat on the dude's room.
0:49.5	Donnie, you're out of your element.
0:51.8	I see, you think this has nothing to do with you.
0:55.7	Don't ever trash talk black Jesus.
1:00.5	This is the Adventure Stash with Payson McAlvin.
1:05.1	Hello and welcome back to the show and happy holidays, everyone.
1:08.8	I hope y'all are having a good time despite the challenges of 2020. Personally, I feel like the holidays, everyone. I hope y'all are having a good time, despite the challenges of 2020.
1:13.3	Personally, I feel like the holidays are always a little bit exhausting, obviously, especially this year.
1:18.0	But typically, my training is starting to ramp up quite a bit this time of year.
1:23.1	And that coupled with extra late nights playing board games with the family, maybe an extra drink or two,
1:30.5	an extra Christmas cookie or five.
	...

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