Are you willing to disobey your parents? Cassey Ho came from a typical Asian family. They gave her three choices for her career... doctor, lawyer or engineer. She had to bring honor to her family. But that wasn't Cassey's calling. She had the entrepreneurial spirit, and she just had to follow her dream. Fast-forward to today, and Cassey has almost 2.5 million subscribers to her YouTube channel Blogilates TV, with one of her videos now approaching 7.5 million views. And that was just the beginning. She has created a whole line of products that's growing quickly. Listen here today as she shares with James how she advertises her "brand." ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.