4.8 • 18.1K Ratings
🗓️ 17 February 2022
⏱️ 9 minutes
🧾️ Download transcript
Today's episode is a conversation I had with someone who was struggling to balance their full-time job and following their dreams of posting content on social media. I break down the opportunities everyone has in 2022 and the platforms you can take advantage of to get your content out there!
Enjoy! Let me know what you thought.
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0:00.0 | This is the Gary V. Audio Experience. |
0:04.0 | Thanks. Hey, Gary. So I, um, I was just talking to Brittany about this, but I'm, I'm really |
0:11.7 | kind of struggling to figure out how to separate my day job from like all the other personal |
0:18.8 | branding things that I, you know, want to do? |
0:22.2 | You're, um, when you were talking for some reason, my headphones weren't working super well. |
0:26.7 | I caught the tail end, but I was going to ask you upfront, what is the job again? Remind me. |
0:31.0 | Uh, so I worked for Tesla, um, in operations. And I, you know, I, like, I haven't really done |
0:40.4 | anything on social because I've been with Tesla for almost five years and, you know, we're under |
0:44.3 | very strict NDAs and, um, you know, I just, it just like, I didn't figure out how to talk about. |
0:51.2 | And why do you want to, and why do you want to make personal brand content? |
0:54.8 | Because I feel like I have a lot to say. I have a lot to give. I have a lot to, um, |
1:00.2 | Can you do that without disclosing where you work? |
1:03.5 | Or without, without referencing anything and talking in general? |
1:08.9 | Totally. It's just that my main platform is on LinkedIn. And that's where I have a current |
1:15.6 | a bit of a base. Um, I have some partners and it is the company giving you any headaches for |
1:20.2 | putting out content. Uh, no, not yet. I haven't really, like I said, I haven't, I, I, |
1:25.9 | I swung a LinkedIn in 2015 and I, I knew that I, you know, wanted to build something in the future. |
1:33.1 | And I started building up a network and I, you know, I have 30,000 followers, which is not a lot, |
1:38.1 | but it's a lot, nothing. No, it's a lot. But I haven't been engaging them. And I feel like |
1:43.0 | that's sort of my place. That's what I'm capable of. And I apologize for interrupting because I just |
1:47.5 | want to get you as much value as possible. What, what was, why'd you sign up for this? What is the |
1:52.4 | KPI? What would you like to happen? I ultimately would like to, like, deliver value to people who |
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