9 Rules of Entrepreneurship
Disruptors
Rob Moore
4.8 • 1.4K Ratings
🗓️ 15 July 2022
⏱️ 30 minutes
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| 0:00.0 | Nine rules for entrepreneurship. We are in disruptive times where it's probably the best |
| 0:07.3 | opportunity you're ever going to get in our lifetime to be an entrepreneur, to start a business, |
| 0:14.7 | or to scale a business, or to pivot your business into something meaningful, useful, valuable and scalable. |
| 0:23.6 | I've been an entrepreneur for 16 years and it's one of my greatest passions. |
| 0:30.6 | I don't take time off because I think you take time off from things you don't enjoy |
| 0:36.0 | or things that tire you. And generally, people don't |
| 0:41.1 | get tired doing what they love to do. I have seven companies. I've written 18 business and |
| 0:47.7 | property related books. I don't want to do my whole long CV here. You probably know enough about |
| 0:53.1 | me. But I just wanted to let you know that I feel relatively qualified, |
| 0:57.9 | though still a humble student of entrepreneurship, |
| 1:01.0 | to give you some rules of entrepreneurship. |
| 1:03.7 | I think I currently have over 150 employed people in my companies. |
| 1:09.3 | And we've navigated our way through COVID and lockdown and |
| 1:14.7 | Brexit and all the governmental. And plus the hook. And we're still going and growing. So the first |
| 1:26.0 | rule I'm going to share with you on entrepreneurship is |
| 1:28.9 | understanding value. And value must always come first. And what value is, is something that's |
| 1:38.7 | useful to someone else that they would pay money for or recommend you as a referral. |
| 1:46.9 | So you've probably got a product or service or idea that's meaningful, useful, disruptive. |
| 1:56.6 | It's a service or a solution. |
| 1:59.7 | And this is ultimately what entrepreneurship is. It's you taking the risk |
| 2:05.2 | to start the business to create the value yourself. Now, I don't really like the definition that you're |
| 2:13.9 | given in the dictionary for entrepreneurship. Take the risk in the hope of profit. |
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