89: Marie Flanigan - How Marketing Strategies Helped Her Grow Her Firm

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Arts, Design, Business

4.9 • 810 Ratings

🗓️ 19 October 2016

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

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Summary

I have Marie Flanigan from Texas with me on the show today! Marie is an award winning designer whose background includes a BA in Architecture and Masters in Business Administration. She has over a decade of work experience in architecture and design industry and you can see how she uses these qualities beautifully in her work. While working with a previous firm she realized her love for architecture and interiors together. She quickly realized how she can achieve more in-depth creativity when the two are intertwined. Her trademark style is evident with the sophisticated texture, color, light and creating environments that people love to live in. Her distinguished designs can be found in luxury homes and commercial spaces throughout the country. Today we are going to talk about Marie’s marketing strategies and how they have worked for her and how they can work for you too! Show Notes: What is her marketing philosophy? What are the roots of her business, Marie Flanigan Interiors? What are some of the services her business, Marie Flanigan Interiors has to offer? What is her advice to someone starting out? How can designers make it easier to relate their designs? What are some ways that her team uses to relate their designs? How do you keep your brand consistent? How does her team finish up a project? What is the most important part of a project? Pictures are your assets! When did she decide to use videos for marketing? How did Marie find someone who knew how to use videos for marketing? How long does it take to make these videos? What is her advice on how to find a good videographer? How do you pick the music for the videos? Look for more ways to create an experience for the client! Are business retreats a good idea? Please visit our resource center: Window Works for the rest of the show notes.

Transcript

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0:00.0	Hey, just letting you know that Luann University registration is opening November 24th,
0:07.3	2024, and classes are starting the week of January 20th, 2025.
0:13.2	Head over to luanuniversity.com to learn more about classes on sales, on marketing, on process, and on profits.
0:23.4	And at the website, you will learn about the fantastic bonuses that we have for you throughout
0:29.0	the registration period.
0:30.9	Luann University.com.
0:44.1	Welcome to a well-designed business with your host, Luann Nigara.
0:49.6	Luan has a lifetime of experience building a multi-million dollar business with her husband and cousin,
0:53.4	and she knows the challenges you've faced in your interior design business.
0:57.1	Luan brings you real-life answers to your most pressing problems,
1:01.2	as well as practical strategies to explode your interior design business.
1:04.6	So, let's get to the business of interior design.
1:09.1	Hi, welcome to a well-designed business.
1:28.8	Thank you so much for tuning in and listening each week as I interview successful interior designers to see just what it is that they do to create that success so that hopefully with each show, you will come away with one takeaway that will help you be more successful in your business. And today is no exception.
1:35.3	I have Marie Flanagan from Texas on the show with me today. Marie is an award-winning interior designer whose background includes a BA in architecture and a master's in business administration.
1:42.4	Marie's strength is the integration of interior and structure,
1:46.2	and her trademark style is evident through the sophisticated use of texture, color, and light,
1:52.6	creating environments in which people love to live in. Her distinguished designs can be found
1:57.6	in luxury homes and commercial spaces throughout the country. I am very happy to introduce
2:03.9	you to Marie Flanagan today. Okay, hi, Marie. Thank you so much for joining me on a well-designed
2:11.0	business today. Good morning, Luanne. Thanks so much for having me. Yes, I'm looking forward to talking to you.
2:16.7	We've had a couple of conversations prior to the interview Yes, I'm looking forward to talking to you. We've had a couple of
	...

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