89: How David Greene Plans to Sell $150 Million of Real Estate in 2021

BiggerPockets Business Podcast

BiggerPockets

Business, Careers

4.8 • 696 Ratings

🗓️ 5 January 2021

⏱️ 76 minutes

🔗️ Recording | iTunes | RSS

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Summary

For the first episode of 2021 we have David Greene from the BiggerPockets Real Estate Podcast! We’ve heard from David before on a couple of past episodes, but today he goes over something a bit different: how he successfully scaled his real estate business from being a sole agent to a team doing $90,000,000+ in transactions a year! This didn’t happen overnight. It took David years of trial and error to find out what really works in real estate, why most agents fizzle out in the first 5 years, and how to bounce his team members off of each other to generate more sales and higher commissions. David has strategies and advice not only for real estate agents, but also for business owners that want to build a business that has the ability to scale. In 2019 David’s team did $26,000,000 in transactions, in 2020 they did $90,000,000 and in 2021 they’re planning to hit $150,000,000. We’re sure David will fly past that milestone as well! You’ll hear why David became an agent in the first place, why marketing is key to real estate (and almost every other business), how to gauge motivation from clients and prioritize accordingly, and some lead generation strategies David’s team uses. Real estate agent or not, this is some great information that big and small businesses can take to heart and put into practice right away! In This Episode We Cover: Why you should read David’s new book, Sold! The difference between an average agent and a great agent Why 87% of agents are out of the business within 5 years How to market your products and services Top lead generation strategies for real estate agents Understanding your skills/weaknesses so you can build a team to compensate for them The importance of “baseline adjustments” when talking to clients Why a W2 mindset doesn’t work in a 1099 career And So Much More! Links from the Show BiggerPockets Business Podcast 20: The Questions You MUST Ask Every Potential Hire with David Greene BiggerPockets Business Podcast 88: What’s Your Special “Cut”? Why Brandon Turner and David Greene Doubled Down on Theirs in 2020 BiggerPockets Podcast BiggerPockets New Books GoBundance Keller Williams Coldwell Banker BiggerPockets Forums Check the full show notes here: http://biggerpockets.com/bizshow89 Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hello Blue Skies. Hello moving onwards and upwards. Hello, taking control of your money. Say hello to tax-free investing. Open a Stocks and Shares ICER and act by the 5th of April to get 100 to 3,000 pounds cashback. Cargreaves lands down. Hello Life. Register and add or transfer £10,000 plus. You may go Lansdowne. Hello Life.
0:23.8	Register and add or transfer £10,000 plus.
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0:26.5	And tax benefits vary.
0:28.6	For terms and conditions, see hl.co.uk. UK, 4. slash ISA.
0:30.8	This episode is brought to you by Vanty.
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0:54.3	Head to vanta.com slash Spotify to learn more.
0:58.7	So, you want to be a marketer.
1:01.5	It's easy.
1:02.7	You just have to score a ton of leads and figure out a way to turn them all into customers.
1:06.6	Plus manage a dozen channels, write a million blogs and launch 100 campaigns all at once.
1:11.2	When that's done, simply make your socials go viral and bring in record profits.
1:15.4	No sweat.
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	...

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