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She Means Business Show

84: The Best Converting Lead Magnets to Grow Your Email List

She Means Business Show

Carrie Green

Womenledbusiness, Femaleceo, Entrepreneurship, Womanceo, Business, Femaleentrepreneur, Businesswomen, Womeninbusiness, Marketing, Womenentrepreneur, Womanentrepreneur

4.9628 Ratings

🗓️ 9 June 2020

⏱️ 15 minutes

🧾️ Download transcript

Summary

When I started my business I knew that if I could build an audience of people who absolutely loved what I was doing and found value in it, then I could make it a success. 

For the first 2 years, I threw myself into building my email list and growing a following on social media - I wanted to grow a community of raving fans who loved FEA and what it was all about.  

I’ve since built an email list of over 150,000 subscribers, which has completely changed my business! But like everyone else, I started from zero!

I know how frustrating it can feel when you’re starting from square one, but I also know that this kind of success is possible for every single one of us!

So in this episode I want to take you behind the scenes and share with you the best lead magnets we’ve used over the past few years to grow this list and how exactly we marketed them to attract subscribers.

Links & Resources:

Transcript

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0:00.0

So when I started my business, there was one thing that I knew. If I could build an audience of people who absolutely loved what I was doing and found value in it, then I knew I could make it a success.

0:13.0

So literally for the first 18 months to two years, my focus was on building my email list and growing an email list and growing a following on social media.

0:24.0

I have since built an email list of over 150,000 subscribers, which has completely changed my business.

0:30.4

So in this episode, I am going to share with you the best converting lead magnets that we have used to grow this list

0:37.2

and how exactly we have marketed

0:39.5

them to get results. I am so excited to take you behind the scenes and share this stuff with you,

0:43.7

so definitely stay tuned. Hello, it's Carrie here and welcome to the She Means Business

0:49.2

podcast. This is where I talk all about how you can turn your ideas into reality and build a wildly successful

0:55.6

business. If you haven't already read my book, She Means Business, then definitely check it out.

0:59.9

I have so many amazing bonuses that go along with it. You can find it on Amazon and Audible.

1:05.2

For now, get ready to be inspired. I really hope that you love this episode.

1:18.6

Hey, it's Carrie here and I am so excited to take you behind the scenes and share with you our best converting lead magnets. So these are the things we've used which have enabled us to build our email list.

1:23.6

While we now have over 150,000 email subscribers, I started out like everyone else at zero,

1:30.3

which is frustrating. So firstly, let me just give you a quick overview of how my list has grown.

1:36.3

So here are the numbers for you. So when I started my email list, within the first eight months, it grew to 426 subscribers. By the end of the first eight months it grew to 426 subscribers by the end of the first year

1:48.6

I had 811 subscribers so during this time I wasn't really doing that much to promote it I

1:55.3

had no freebies because they just overwhelmed me I literally just had a really simple call to action on the website

2:01.9

to get people to sign up for a weekly dose of inspiration. That was literally it. By month 13,

2:08.4

I hit 1,000 subscribers. And then within three months of that, I hit 2,000 subscribers. And around that

2:14.6

time, what I'd started to do was promote a free magazine that I had coming up.

2:20.0

So I was basically saying to people, get on the email list to be the first to be notified

2:23.8

when the magazine is published.

...

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