Hello, world, welcome to discover your talent, do what you love.

I'm your host, Don Hutchison.

Every Monday and Wednesday, I interview someone from around the world who's discovered their talents to do work they love to create a life of success, satisfaction, and freedom.

On Fridays, I interview an individual with many years of experience from one of the top-ranked occupations or professions who share an insider's look at what it's really like to do what they do.

Jeannie had her sights set on law school and becoming a sports agent.

Then her mother needed her help to overcome a life-threatening illness.

So she took an entry-level position at a public relations agency.

Passing out samples of cranberry juice at PR events was an unexpected detour on a career path.

I'm delighted to bring you our featured guest, Jenny Dietrich. Welcome, Jenny. Thank you, sir. How are you?

Well, I'm doing just peachy. Thanks. Good, good, good. So, Jenny, are you using your talents doing work that you love?

I hope so. I understand.

Believe me.

Yes, I am.

Good.

Perfect.

Ginny Dietrich is the founder and CEO of Armit Dietrich, an integrated marketing

communications firm.

She's the author of SpendSucks, co-author of Marketing in the Round, and co-host of Inside

PR.

She also is the lead blogger at SpendSinsux and is the founder of SpendSucks Pro. Jenny, that's a pithy summary of your career. Tell our listeners

around the world what you're engaged in now that has you excited and motivated, if you would.

Right at this very instance, we are actually redesigning Sp-sucks to look like a media site of the future.

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