#823: Hostinger CEO Daugirdas Jankus on scaling from a local player to a global force

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand

Marketing, Business

4.9 • 113 Ratings

🗓️ 5 March 2026

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

Agility requires a business to both react to market shifts while also building a foundational platform that allows it to scale globally without losing its local touch. It's about having the core infrastructure in place to seize opportunity, wherever it appears. Today, we're going to talk about the principles of scaling a business from a local player to a global force. We'll explore how the role of a brand's primary digital asset—its website—is evolving from a simple storefront into a dynamic engine for customer experience and growth, and how to stay responsive in rapidly shifting markets. To help me discuss this topic, I'd like to welcome, Daugirdas Jankus, CEO at Hostinger. About Daugirdas Jankus Daugirdas Jankus focuses on driving global growth and uncovering new opportunities in the fast-evolving digital landscape. With more than a decade of experience in sales, marketing, and business development, he brings a strong track record of scaling business operations worldwide. His insights span the transformation of locally established businesses into global players, the impact of shifting markets, and the evolving role of websites for both individuals and companies. Daugirdas Jankus on LinkedIn: https://www.linkedin.com/in/daugirdas-jankus/ Resources Hostinger : https://www.hostinger.com/1 This show is brought to you by Hostinger, a global all-in-one operating layer for businesses building and running online products. The company combines web hosting, domains, email, website and web-app creation, and business tools in a single environment, with artificial intelligence embedded across its products and operations. Hostinger develops its AI capabilities in-house, enabling rapid product iteration, automation of complex technical tasks, and AI-driven customer support.Start your online success now: https://www.hostinger.com/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://aglbrnd.co/r/c43e68ce5cfb321e Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Transcript

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0:00.0	The Agile Brand
0:02.3	Welcome to Season 8 of the Agile Brand podcast.
0:10.1	This season we're going all in on expert mode
0:12.7	MARTEC, AI, and customer experience,
0:15.7	talking with the people and platforms behind the brands you know and love.
0:19.4	I'm Greg Kilstrom, your host, and I help Fortune 1000 companies make sense of
0:23.7	Martec, AI, and marketing ops.
0:26.9	Hit subscribe or follow to make sure you always get the latest episodes and leave us a rating
0:30.8	so others can find us as well.
0:33.7	This show is brought to you by Hostinger, a global all-in-one operating layer for businesses building and running online products.
0:40.3	The company combines web hosting, domains, email, website, web app creation, and business tools in a single environment,
0:47.3	with artificial intelligence embedded across its products and operations.
0:52.3	Hostinger develops its AI capabilities in-house, enabling rapid
0:56.3	product iteration, automation of complex technical tasks, and AI-driven customer support. Start
1:03.1	your online success now at www.hostinger.com. In an era of social media empires and walled garden platforms is owning your own digital real
1:15.6	estate, your website, becoming more or less critical for brand survival.
1:20.7	Agility requires the business to both react to market shifts while also building a
1:24.8	foundational platform that allows it to scale globally without losing its local touch.
1:29.3	It's about having the core infrastructure in place to seize opportunity wherever it appears.
1:34.3	Today we're going to talk about the principles of scaling a business from a local player to a global force.
1:40.3	We're going to explore how the role of a brand's primary digital asset, its website, is evolving from a simple storefront into a dynamic engine for customer experience and growth and how to stay responsive in rapidly shifting markets.
1:53.4	Tell me, discuss this topic. I'd like to welcome to Gerdas Yankis or DJ, CEO at Hostinger.
	...

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