#78: How to Leverage YouTube for Entrepreneurship: Nolan Molt, YouTube Master

Next Level Pros

Chris Lee

Business, Entrepreneurship

5 • 1.4K Ratings

🗓️ 23 February 2024

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Welcome back to The Founder Podcast with special guest, Nolan Molt! In this episode, we explore the dynamic world of content creation, entrepreneurship, and the evolving landscape of digital media.

Discover how spending time with content creators can lead to a greater sense of community and creativity.

Throughout the episode, we discuss the power of aligning products and services with influencers to generate revenue and the ongoing debate between YouTube and TikTok.

We share practical tips for building a personal brand, balancing education and entertainment, and the importance of long-term vision in achieving success.

Highlights:

"Figure out ways to align yourself with products, with services, with entrepreneurship, whether it's your own product or through a joint venture."

"YouTube pays its creators better... YouTube genuinely cares about their creators... when the creators win, we win."

"Success on platforms like YouTube often requires patience, consistency, and a genuine desire to provide value rather than focusing solely on immediate results."

Timestamps:

00:14 - Content Creation & Entrepreneurship

08:36 - Content Consumption & Relationships

15:42 - Influencer Marketing for Business

22:22 - Viewer Perception & Content Impact

26:16 - Sports Trends: Contracts to Equity

32:02 - YouTube's Future: Updates & Support

36:50 - Growing a Niche Audience

40:28 - Blending Entertainment & Education

45:04 - Tips for Entrepreneurial Content Creators

47:59 - Conclusion: The Value of Long-Term Vision

Transcript

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0:00.0	My senior year of high school I have a video I post on I post it on Twitter and I
0:04.1	posted it on YouTube on Twitter it goes absolutely viral every meme account is
0:08.5	reposting this thing and taking the video what is this video you got to tell us you got to tell us what this video was. It's a prompt proposal. That video goes viral and so I just kind of like looking back and like I've had all these videos go viral like random right you know I remember on Facebook that prom proposal
0:23.3	video had like 30 million views after like a day like ultraviolet and so how many 30 million
0:28.9	views what yeah yeah yeah welcome to another episode of the founder podcast.
0:35.0	Today, I'm joined by Mr. Nolan Molt.
0:38.0	Nolan is a local here to the Tri Cities, which is super dope. We don't get too many people passing
0:44.8	through eastern Washington over here. But Nolan man you got a really cool story
0:49.3	and stuff but let's jump into the nitty-grity. You are a YouTube expert, someone that is a master
0:55.2	at launching channels, getting views,
0:57.5	making YouTube viral.
1:00.3	What is working right now in 2024? Yeah, I mean, what's working right now in 2024?
1:03.0	Yeah, I mean what's working right now I think people love and can connect with authenticity and I think when people
1:11.0	just even just pull up their phone and start documenting their journey,
1:16.0	they start giving value, we're seeing guys like Sam Sillick just document his bodybuilding
1:22.0	journey and there's no editing and you know there's
1:26.5	a place for that on YouTube where people can sit down like this have a conversation and
1:31.4	as long as I think people are real authentic, vulnerable in front of the
1:35.8	camera sharing, I think what you've done on the podcast, there's just a lot of
1:40.6	success there because people want to relate with people you know people
1:44.6	want to hear your story people want to hear your advice yeah and I think about
1:48.0	Alex Hermozy and I know I think you've had them on the podcast or you mentioned
	...

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