#768: The unexpected benefits of testing different products on Amazon
Silent Sales Machine Radio
Jim Cockrum
4.8 • 805 Ratings
🗓️ 17 January 2024
⏱️ 32 minutes
🧾️ Download transcript
Summary
On today's new "coaches corner" podcast episode Robin Joy and Brian answer several why questions related to the 100 ASIN challenge that we teach to ensure success on Amazon.
They also discuss a powerful benefit beyond ASINs being added as a replen and that is Amazon's Account Health Rating (AHR)
“To ensure your AHR is evaluated in context of the size of your business, you also gain 4 points for every 200 successful orders you fulfilled over the last 180 days.” https://sellercentral.amazon.com/help/hub/reference/G200205250?ref=ahd-ahr-lm
When they say, “Use a 3-step check and a 4-week test to build a 5-figure business in 6 months or less…if you’re consistent!” What is the significance of 5-figures and 6 months?
Why is $10,000/mo in sales significant?
Why is 6 months or less significant?
Why is 100 ASINs significant?
Famous Quote
Strength doesn’t come from what you CAN do; it comes from overcoming the things you once thought you couldn’t — Rikki Rogers (author)
Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: Can a seller actually get themselves into trouble with Amazon by reporting other sellers and attempting to build a case against other sellers?
Watch this episode on our YouTube channel here: https://youtu.be/XwCA6JhpRMo
Show note LINKS:
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SilentSalesMachine.com - text the word “free” to 507-800-0090 to get a free copy of Jim’s latest book in audio about building multiple income streams online or visit https://silentsalesmachine.com/ssm11/ffv11/!
ProvenAmazonCourse.com/100 – Join Brian and Robin Joy Olson and our leadership team for a two day workshop in Orlando on May 21-22nd (just prior to TheProvenConference.com on the 23 – 25th at the same resort!)
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Welcome back to Silent Sales Machine Radio. |
| 0:04.3 | We are your co-hosts. |
| 0:05.4 | I'm Brian. |
| 0:06.1 | And I'm Robin Joy. |
| 0:07.0 | And this is Coach's Corner. |
| 0:08.4 | Hey, Brian, we talk about testing all the time. |
| 0:11.3 | It's a big thing we talk about. |
| 0:13.3 | We think it's very important. |
| 0:15.3 | We do test in order to get some benefits. |
| 0:18.6 | And they're not all just to find something you can replenish, |
| 0:21.5 | right? I think there are even some more important benefits to testing. Let's talk about some of |
| 0:26.3 | those. Do you agree? Yes, I do agree. Okay. So some of the original benefits that we've been |
| 0:31.5 | talking about are you get experience going through the cycles. So you get to source, you get shop, |
| 0:35.9 | prep, ship, sending your item in, obviously, ship, |
| 0:38.6 | watch you become available, price it, sell it, collect your money through the process again. |
| 0:43.4 | So the cycles, right, the more things that you're testing, the more times you get to go through |
| 0:47.6 | the cycle. Right. And you get to watch what happens with that Keepa grab and with the pricing and all of that while you're testing, |
| 0:56.6 | you get a lot of real life information and proof of what can actually happen for you. |
| 1:01.8 | Right? |
| 1:02.3 | Yep. |
| 1:02.7 | Okay, what else? |
| 1:03.5 | You're also turning your money. |
... |
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