#749: Unlocking AI's Potential: What Entrepreneurs Need to Know Today with Rick Mulready

Online Marketing Made Easy with Amy Porterfield

Amy Porterfield

Entrepreneurship, Business, Marketing

4.9 • 4.9K Ratings

🗓️ 28 January 2025

⏱️ 65 minutes

🔗️ Recording | iTunes | RSS

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Summary

Feeling overwhelmed by AI? Join me and Rick Mulready for a fun, practical conversation about mastering ChatGPT and Claude.ai to streamline your business! In this episode, we discuss: (5:19) Why Rick went all-in with AI and how it completely transformed his business model (12:14) The most important thing to master first on ChatGPT (hint: it’s not what you think!) (25:12) My biggest lightbulb moment about promoting and talking to AI in a way that gets results (31:41) A complete walkthrough of custom GPTs from what they are to how to use them like a pro (42:35) Real-life examples of how I’m using AI to improve my podcast prep (47:22) The key differences between Claude and ChatGPT (54:44) How to create AI solutions that actually save you time (including Rick’s amazing coaching hack) (59:53) The three strategies you need to move from beginner to intermediate with AI Get ready to feel confident and excited about using AI in your business, even if you’re starting from scratch! Resources Mentioned in the Episode The AI Playbook Premium The GPT Instructions Writer GPT Create Your Writing Style Paragraph GPT AI Knowledge Base Navigator GoFullPage Chrome Extension 10x Is Easier Than 2x by Dan Sullivan Radical Candor by Kim Scott #742: AI Strategies for Entrepreneurs: From Time-Saving Hacks to Exploring Creative Strategies Follow Rick youtube.com/RickMulready AI Playbook Newsletter rickmulready.com instagram.com/rickmulready Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

Transcript

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0:00.0	The whole idea is like, how do I streamline the business so that I am working less in the business while increasing profit?
0:07.4	And I know that that sounds all, you know, fluffy and cliche, but like you don't have to spend as much money on different things in the business when AI is doing it for you.
0:19.2	I'm Amy Porterfield, ex-corporate girl turned CEO of a multi-seven
0:24.1	figure business. But it wasn't all that long ago that I lacked the confidence, the budget, and the
0:30.0	time to focus on growing my small but mighty business. Fast forward past many failed attempts and lessons learned, and you'll see the
0:39.3	business I have today, one that changes lives and gives me more freedom than I ever thought
0:45.4	possible, one that used to only exist as a daydream. I created the online marketing made easy
0:52.3	podcast to give you simple, actionable, step-by-step
0:55.7	strategies to help you do the same. If you're an ambitious entrepreneur or one in the making
1:01.7	who's looking to create a business that makes an impact and a life you love, you're in the right
1:07.1	place, friend. Let's get started.
1:23.8	Hey there. Welcome back to another episode of online marketing made easy. Okay, I have a very special guest today. If you are an OG of my show, then you are very familiar with my guest.
1:31.3	I'll give you a hint. He used to come on the show all the time to talk about Facebook ads,
1:36.3	and he was my Regis to my Kathy Lee. Yes, I always called us Regis and Kathy Lee. And if you
1:43.6	are much younger than me, you're like,
1:45.1	what are you talking about Amy? But if you know, you know, we had so much fun when he would come on
1:50.7	the podcast. We often talked about a lot of things online marketing, but like I said, a lot of
1:56.9	Facebook ad conversations, because at one time, that's what he did. He taught people how to optimize
2:03.7	their Facebook ads and how to integrate them into their businesses. So he really had a
2:08.6	long run in that area. I keep saying he, let me tell you his name. Rick Mulready, if you
2:14.1	already guessed it, is my special guest on this episode, but we are not talking
2:18.8	about Facebook ads. So let me give you a little intro. So Rick is a long-time online entrepreneur,
	...

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