4.6 β’ 4.4K Ratings
ποΈ 29 March 2022
β±οΈ 51 minutes
ποΈ Recording | iTunes | RSS
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Onboarding isn't just about employees. The often overlooked step-by-step process β to join a product or company β lays the foundation for everything that follows. No one knows this better than Melanie Perkins, co-founder and CEO of Canva. From the moment she started the Australia-based graphic design platform, she knew she had to engage newcomers with simplicity and speed. It took a series of steps: onboard users to her product, one-by-one; onboard investors to help her build; onboard employees in a way that would pass along her values and her vision. Then onboard new investors, new features, new partners, new markets with the same care and ease-of-use β but at scale. With more than 40 million monthly active users and 3 billion designs created, Canva is proof for the magic of onboarding. Cameos: Ron White (Memory Expert).
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0:00.0 | Hi listeners, it's Reed. If you've ever felt stuck, if you can't get out of a rut or |
0:05.1 | over a hurdle, well, you're in good company. Every entrepreneur I've spoken to on Master's |
0:10.1 | scale has faced that moment at some point in their career. And so have most of the world's |
0:15.9 | greatest artists and creators. In fact, anyone who has ever tried to bring a bold, new |
0:21.3 | vision of life can probably relate. That's why I want to recommend another podcast that |
0:27.1 | will help you break out of the mold and cultivate a creative mindset. It's called Spark and Fire, |
0:34.0 | and it's produced by the same award-winning team that's behind Master's scale. Spark and Fire |
0:39.1 | is designed to fuel your creativity and innovation with epic stories and memorable takeaways from |
0:45.2 | creators at the top of their game. So take a quick moment right now to search for Spark and Fire |
0:51.6 | in your podcast player and follow the show. I've gotten a sneak peek in the some of their upcoming |
0:57.2 | episodes and trust me, you won't want to miss what's in store. Hmm, where is it? How to win friends |
1:06.3 | and influence people? No. The seven habits? Ah, okay, how to improve your memory. |
1:13.9 | How many times have you shipped somebody's hand in two seconds later you're looking at them |
1:24.8 | and you don't remember their name? |
1:30.7 | That's Ron White. He's a memory expert with courses seminars and a YouTube channel on how to |
1:35.9 | improve your memory, which is good news if like me, you've ever met someone at a party and |
1:41.6 | forgotten their name in the middle of talking to them. It's not because you've got a bad memory. |
1:49.6 | Your brain is not hearing a name and forgetting it two seconds later because you have a bad memory. |
1:56.5 | It's a problem of focus. You're not listening. You're thinking about what do they think about me? |
2:02.7 | What do I think about them? Have I seen them before? And you got all this chatter going around in your |
2:07.6 | brain? Ron has some quick advice for getting past that party pooping faux pas. |
2:15.8 | Whenever you're meeting somebody before they say hello ask yourself the question, |
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