4.8 • 6.9K Ratings
🗓️ 3 June 2025
⏱️ 57 minutes
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The #1 Skill You Must Master to Scale Your Business (It’s Not Marketing)
In this episode of The Tai Lopez Show, Tai breaks down the real reason most entrepreneurs fail to scale—people. Finding, hiring, training, managing, and retaining top performers is the single hardest part of building a business, and Tai shares a no-BS blueprint on how to do it right.
From the three classical factors of production to the power of cognitive quizzes and Napoleon's strategy of mind-reading lieutenants, Tai walks you through his proven 3-phase system:
How to consistently find A-players using story ads and quizzes
Why you should hire in batches, not one at a time
The 67-day onboarding method to filter elite talent
When (and how) to nurture, retain, and train your high performers
If you're trying to grow from $100K to $100M and beyond, mastering people is non-negotiable.
📌 Want to work with Tai directly?
If you're doing $10M+/year, apply for Tai’s private client mentorship:
👉 https://www.tailopez.com/precallpodcast
💡 Or start with the 18 Strategies to scale your business:
👉 https://www.18strategies.com/
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0:00.0 | Here in my garage. |
0:04.0 | I haven't even met you, and I can guarantee that I know the hardest part, the most complex part, the trickiest part of you trying to make money. |
0:14.7 | You want to know what it is? Finding, hiring, training, and managing good people. |
0:20.4 | Trickiest thing, you will run into on your path, whatever your goal is, you want to make a million bucks. hiring, training, and managing good people. Trigger is thing. |
0:21.2 | You will learn into on your path. |
0:23.2 | Whatever your goal is, you want to make a million bucks, you want to make 10 million, |
0:26.0 | you want to make a billion. |
0:27.3 | You got one hard path in front of you. |
0:29.6 | One extra tricky one. |
0:31.4 | See, marketing, the code can be cracked. |
0:34.1 | Social media virality. |
0:35.5 | You could crack the code. |
0:36.5 | I know how to crack the code. That's a |
0:37.9 | formula. Of course, it's not super easy. You get paid in proportion to the difficulty of things you know |
0:43.7 | how to do. So it's not like marketing and social media and sales and operations is that easy, |
0:50.2 | but the trickiest part of the whole game without a doubt is managing people and I'm going to tell you |
0:55.9 | why and we're going to go through the solutions to building hiring finding recruiting training |
1:03.3 | retaining managing improving people now if you look at the in an old textbook on economics, what will it teach you? It'll |
1:13.1 | say the three classic factors of production are land, labor, and capital. So for the last 10,000 |
1:19.3 | generations, humans have realized there's three things you need. You need land, which in the model |
1:25.7 | world is more of a brand. You need a product, a brand. |
1:28.7 | So land. It used to be an agricultural, you know, your product was your land and the product and |
... |
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