704: The Risks and Rewards of Investing in Raw Land w/Paul Hersko and Willie Goldberg

BiggerPockets Real Estate Podcast

BiggerPockets

Education, Business, Investing

4.8 • 16.5K Ratings

🗓️ 22 December 2022

⏱️ 74 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Land flipping is an unusual real estate investment. Unlike all the rest, there are no utilities, renovations, or tenants to take care of. It’s really as simple as buying a piece of land with high demand and finding a seller who either wants to build or sit on it. But can it be that easy? If land flipping is low cost, low risk, and high reward, why aren’t more investors buying raw land? What are everyday real estate investors like us missing that land flippers like Paul Hersko and Willie Goldberg understand? Paul and Willie, like many investors, didn’t start out in real estate. Willie worked in investment banking while Paul was busy running an ecommerce business. Both were feeling unfulfilled by their work and wanted to build something bigger and better on their own. After a casual skydiving session, Paul and Willie realized they'd be perfect partners together, deciding that buying, selling, and financing raw land was what interested them most. Now they’re making massive multiples on literal dirt, selling plots online to investors and retail buyers who want to own real estate without the big banks, down payments, and high interest rates. Paul and Willie have built an entire business around these types of deals, and even though land is low-cost, you'd be surprised by how much they make off of a simple land sale. This could be the best low-risk real estate investing out there! In This Episode We Cover: The benefits of buying and selling raw land and why it’s far less stressful than regular rental property investing Flipping land and why offering owner financing almost always gets the deal done Building a scalable system for your real estate business and the crucial KPIs to track The risks behind buying raw land and pitfalls to look out for when getting started Why banks refuse to lend on raw land and using the lack of loans as an opportunity The one US state that Paul and Willie refuse to buy land in And So Much More! Links from the Show Find an Investor-Friendly Real Estate Agent BiggerPockets Youtube Channel BiggerPockets Forums BiggerPockets Pro Membership BiggerPockets Bookstore BiggerPockets Bootcamps BiggerPockets Podcast BiggerPockets Merch Listen to All Your Favorite BiggerPockets Podcasts in One Place Learn About Real Estate, The Housing Market, and Money Management with The BiggerPockets Podcasts Get More Deals Done with The BiggerPockets Investing Tools Find a BiggerPockets Real Estate Meetup in Your Area David's BiggerPockets Profile David's Instagram David’s YouTube Channel Dirt Cheap Land Flipping and Reaching Motivated Sellers How To Buy Land & Questions To Ask Before Making Your First Investment Investing in Vacant Land 101 Work with Discount Lots Books Mentioned in the Show Am I Being Too Subtle by Sam Zell The Hard Thing About Hard Things by Ben Horowitz Made in America by Sam Walton Connect with Willie & Paul: Paul's Website Willie's Website Click here to check the full show notes: https://www.biggerpockets.com/blog/real-estate-704 Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Check out our sponsor page! Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	This is the Bigger Pockets Podcast Show, 7-0-4.
0:04.6	You know, every day I wake up and I were building this thing that in my opinion is providing so much value in this real estate space.
0:14.0	Um, and we're providing a real service on the front end and the back end and we're, you know, we're helping people and we're helping fulfill people's dreams on the back end of owning their dream property.
0:23.2	Maybe they don't own a home, but it's pretty damn easy for them to go and put their credit card in and pay $200 a month and in five to 10 years, they're going to own this thing that they can pass down to their children.
0:34.3	That's a story that we hear all the time.
0:36.2	What's going on everyone? This is David Green, your host of The Bigger Pockets Podcasts here today with a fantastic show for you.
0:42.7	Where I interview Paul Hersko and Willie Goldberg, two fantastic gentlemen that formed a partnership and put together a business model you probably never heard of regarding real estate.
0:52.5	These two have figured out a way to buy raw land, package it on a website and sell it to people on terms where they can put usually a couple hundred dollars a month of a monthly payment to buy land.
1:04.1	In a contract, kind of like a rent to own and it's been fantastic for them.
1:08.0	They currently own over 700 lots of there selling to other people and counting.
1:12.5	They've got 15 salespeople alone as well as an entire back end operation and a fascinating business model that if you're having a hard time finding ways to make money in real estate.
1:21.7	And you're open to something new, you might really enjoy this.
1:24.5	All right, and a quick word from today's show sponsors.
1:28.7	I'm going to let you in on a little real estate investing expert secret. Are you ready?
1:33.1	The best, most profitable landlords don't manage their properties using pen and paper or even spreadsheets.
1:40.0	They use a veil. A veil is the free property management software for big and small landlords who want to streamline the renting process.
1:47.2	With a veil, you can advertise rental property listings across a dozen sites,
1:50.8	screen tenants with an application and request in-depth background checks.
1:55.0	Once you've found your dream tenant, you can create and sign state-specific leases,
1:58.8	collect rent, track income and expenses and do a heck of a lot more.
2:02.9	And again, a veil is totally free built for DIY landlords just like you.
2:07.2	Save time and money and start landlording your way with a veil at helloavail.com,
	...

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