4.9 • 2.6K Ratings
🗓️ 26 September 2024
⏱️ 17 minutes
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Discover how to use the power of AI and ChatGPT to redefine and clarify your personal brand with seven key questions. Chalene Johnson shares actionable tips to help you stand out in a competitive market by authentically communicating what makes you unique. Whether you’re an entrepreneur or business owner, these strategies will elevate your brand, connect you with your ideal audience, and enhance your reputation. Learn to create a brand that truly resonates, especially during tough economic times!
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0:00.0 | When things slow down in the economy, what makes you stand out from the competition is having a personal brand. |
0:06.0 | And today we're going to use Ch ch ch chepy t to redefine, to clarify your |
0:15.0 | brand message in seven questions. |
0:17.0 | Hey my name's Shelene Johnson and today thank you for joining me here on Build Your Tribe. |
0:20.0 | That's exactly what we're going to do. |
0:22.0 | We're going to use |
0:22.7 | ChatGPT and just seven simple questions that will help you to better clarify what |
0:28.8 | it is you stand for and how it is you stand out from the competition. But before we do that, I just want to share with you a couple of really powerful and important statistics that really drive this message home. |
0:41.3 | How about this? 77% of consumers say that they are more likely |
0:45.2 | to buy from your company when they know what you, |
0:48.2 | the CEO, stands for. |
0:49.9 | And 49% of people say that the reputation of a company is completely dependent upon the |
0:55.5 | CEO's reputation. |
0:56.9 | The message in marketing is clear. |
0:59.0 | We see the owners of the company, we see the person behind the brand as the brand itself I mean that's |
1:05.3 | what brand is really all about right it's your reputation but it's more than just what people think about you |
1:10.4 | it's also how you help people to think about you. So today I want to help you |
1:15.4 | clarify that by taking you through an exercise that I've gone through personally. As you know, |
1:20.4 | we've got several different businesses or maybe you don't know that. |
1:23.5 | This is the first time you're ever tuned into a Build Your Tribe episode. |
1:26.6 | You might not know that. |
1:27.8 | I've been in business for more than 40 years. |
... |
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