7 Proven Marketing Hacks That Work Really Well | Ep. #1083

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 19 July 2019

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Episode #1083 is another special, extra-long installment of Marketing School. Eric discusses proven marketing hacks that work really well. Tune in to hear this free segment from the Marketing School Live event in LA. TIME-STAMPED SHOW NOTES: [00:54] Today’s Topic: 7 Proven Marketing Hacks That Work Really Well [02:00] People get on the paid ads hamster wheel too often. [02:15] People also get stuck paying people for bad content. [02:55] Content MVP’s. [03:45] Top-performing content is often around 2000 words. [04:28] People forget about links. [06:07] Problogger is a great place to hire good writers. [07:30] HubSpot hires people just to update content. [09:33] Zero-click searches. [10:16] Eric and Neil do content sprouting. [10:30] Spin content out into different formats. [13:15] Improving metadata is important. [16:20] If you are a penny-pincher, you can use 1KProjects to find abandoned projects in which to invest. [18:32] Customer data platforms. [18:45] These are fairly new. [19:06] The hot thing right now is personalization and Hole.io allows you to do this. [22:41] Doing the right things at the right time is important in terms of sales. [25:15] Chatbots. [27:22] Intercom helps combine chat and email to make your marketing stronger. [28:20] AI for ads. [28:28] Pattern89 is AI for digital ads. [30:00] As long as you make time to do all of these things, you will succeed. [30:15] Consistency is key. [31:17] That’s it for today! [31:33] We are going to take applications for live intensive sessions. Just go to the Marketing School site for more information and to apply. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with your
0:14.2	instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your page speed time.
0:28.5	The faster your website loads,
0:30.0	the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it. Find it, check it out, and it's a great way to improve your low time.
0:55.9	All right, everyone, Neil and I wanted to introduce you to a special edition of the marketing school and podcast These are going to be longer audio clips these are long-form audio clips coming from our conference marketing school live.
1:03.3	So we hope you enjoy it. Let us know what you think about this type of conference or
1:07.2	conference content and also let us know if you'd like to hear more of this in the future and really ultimately we just
1:13.7	wanted you to get a taste of what a live experience with us feels like hope you
1:18.4	enjoy it again let us know what you think and without further ado here we go
1:23.4	what I'm going to talk about today,
1:25.3	our seven kind of marketing hacks
1:27.8	for tactics that are working really well for us
	...

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