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Marketing School - Digital Marketing and Online Marketing Tips

7 Marketing Trends We're Excited About for 2021 #1668

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.61.4K Ratings

🗓️ 7 March 2021

⏱️ 6 minutes

🧾️ Download transcript

Summary

7 Marketing Trends We're Excited About for 2021 In episode #16, we share seven marketing trends we're excited about for 2021! We discuss the prospects of Instagram Live interviews, the resurgence of email newsletters, YouTube, and the ever-present power of community building. For these and more, tune in to hear why you should be excited too! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Marketing Trends We're Excited About for 2021. [00:29] The possibilities of recording on Clubhouse; even more to look forward to! [00:52] Instagram Live interviews and why we can expect more and more of these. [01:17] The power of community and the rising tied that raises all boats. [01:53] Why free tools might surpass the popularity of content marketing this year. [02:19] The comeback course that email newsletters are on right now. [02:57] The steady and strong rise of voice technology and particularly voice search. [03:50] What's old is now new; the continued value and growth of YouTube.  [04:18] That is it for today! [04:20] Go to https://www.levelingup.com/ to learn more about Eric's new book!   Links Mentioned in Today’s Episode:   Clubhouse Slack Substack Andreessen Horowitz MailChimp Ghost The Hustle Morning Brew Jetson OC&C MrBeast Leveling Up   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Hey, before we start, just want to give you a heads up that this is recorded from a clubhouse

0:04.0

conversation just so you aren't blindsided. So without further ado, enjoy.

0:09.6

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and

0:15.1

strategies from entrepreneurs that practice what they preach and live what they teach.

0:20.1

Let's start leveling up your marketing knowledge with your instructors,

0:23.6

Neil Patel, and Eric Sue.

0:26.1

All right, guys, before we start, we got a special message from our sponsor.

0:30.9

If you want to rank higher on Google, you got to look at your paid speed time.

0:35.4

The faster your website loads, the better off you are. With Google's Corvital update,

0:39.9

that makes it super, super important to optimize your site for low time.

0:44.4

And one easy way to do it is use the host that Eric and I use DreamHouse. So just go to DreamHouse

0:50.8

Google it, find it, check it out, and it's a great way to improve your low time.

0:58.8

All right, everyone, today we're going to talk about seven marketing trends that we'd love for

1:02.8

2021. And I'm actually going to start first. So the very first trend I'm most excited about

1:09.3

is not just clubhouse, but recording on clubhouse. So right now, I'm recording on a roadcaster

1:14.6

probe, which is why I forced Neil into this app. And I think we're going to be

1:18.7

post-producing all of this content. We're going to be throwing it up on YouTube,

1:21.6

all these different channels. So super excited about not just audio or clubhouse,

1:26.3

but also kind of reproducing that and repurposing it. So go for it, Neil.

1:30.4

Cool. Number two, the big trend that I'm excited for is I think you're going to start seeing

1:35.8

a lot of people doing interviews on Instagram lives. So people go on live on Instagram all the time

1:41.9

and they talk. But think about a podcast interview, but formatted on Instagram live where I go

...

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