7 Interview Questions You Should Ask Before You Hire a Marketer | Ep. #195

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 11 February 2017

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In Episode #195, Eric and Neil discuss the 7 interview questions you should ask before hiring a marketer. There is a lot you can assess about a potential hire from interview questions alone. How do they respond when they’re put on the spot? What is their best achievement to date? Tune in to find out the questions you should be asking your future marketer and the reasons why it is important to find someone with similar work ethic and values. Time Stamped Show Notes: 00:27 – Today’s topic: 7 Interview Questions You Should Ask Before You Hire a Marketer 00:35 – Tell me about the most impressive win in your career 01:00 – This is the question that Elon Musk uses 01:20 – What do you consider the most impressive win in your life so far, is an alternative question for juniors 01:50 – The answers should match where they are in life at the moment 01:55 – What would you change with my business from my website? How would you fix it? 02:20 – “In business, people have to come up with solutions at the most inconvenient moment” 02:38 – Use a video interviewing tool called Spark Hire 03:43 – Ask, what is the most creative marketing tactic you’ve ever implemented? 03:55 – What’s the most creative marketing tactic you’ve ever seen on the web? 04:48 – Come up with situational questions and see their thought process 05:23 – Ask questions to see how aggressive the marketer is 05:45 – For example, have you ever bought paid links? 05:56 – What’s the shadiest marketing tactic you’ve seen or that you’ve leveraged? 06:35 – Give people a homework assignment as a paid trial 07:26 – That’s it for today’s episode! 3 Key Points: The answers your interviewee gives should match where they are at in life, at the moment. Ask aggressive questions and if they answer aggressively—that’s what you’re looking for! Then, just go for it. Give a paid trial assignment – this will give you a clear picture of their capability. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time. Welcome to another episode of marketing school.
0:55.0	I'm Eric Sue, and I'm Neil Patel.
0:57.0	And today we're going to talk about seven interview questions
1:00.0	you should ask before you hire a marketer.
1:03.0	So number one, this is probably my most effective question.
1:06.0	Number one, tell me about the most impressive win in your career, right?
1:11.0	So in this scenario, let's say there's somebody more hiring like a
1:15.0	VP for example and I want to know what they consider impressive, I want to know what
1:19.1	details they go into, I want to see what metrics that they're talking about, and also I want to get the feeling right like what kind of feeling do I get after they tell me their most impressive win.
1:28.5	This shows you where they're at this is a question that Elon Musk uses, what's their most impressive win?
1:33.3	What's big to them, right?
1:34.6	If big to them is not what's big to you, and it's not impressive to you, it's probably not the
	...

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