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This is awesome. You've got a great side hustle idea. Now you just need the money to get it off the

ground. Even though lots of small businesses have pretty low startup costs, especially the ones that

we cover on the side hustle show, most are still going to require at least some startup capital. In fact, the problem of money

is a pretty consistent one amongst side hustle show listeners in our annual surveys.

Time, I don't have enough time to do this thing. Money, I need the startup costs, ideas,

I don't know what idea to start, and then marketing and growth. Those are the four issues,

four struggles that are almost always at the top of the list.

According to CB Insights, 38% of startups fail because they can't raise new capital.

And while most side hustles aren't going to fall into that venture capital category of needing to raise hundreds of thousands or millions of dollars,

it is still important to have the funds you need to get the business off the ground.

It could be that critical infrastructure.

It could be licensing and insurance.

It could be equipment or inventory, software, key personnel, perhaps.

And of course, we're going to try to stay lean.

We're going to try to be creative about it. But some stuff just costs money. And in this episode, I want to share the most popular ways to raise those funds for your new business. So you can choose the path that makes the most sense for you, along with some real life examples along the way. And before we get into it, you should know there's three primary types of startup funding.

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