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Online Marketing Made Easy with Amy Porterfield

#689: Incentives That Work: How To Build A Culture Of Excellence In Your Small Business

Online Marketing Made Easy with Amy Porterfield

Amy Porterfield

Entrepreneurship, Business, Marketing

4.94.9K Ratings

🗓️ 18 June 2024

⏱️ 27 minutes

🧾️ Download transcript

Summary

Promoting a work environment where your team feels supported, encouraged, and motivated to grow your business. Picture this: You – leading a brilliant team that not only meets every expectation you set but exceeds them AND they do it all without feeling overwhelmed or burnt out. Sign me up! While I’m not perfect, I honestly believe that my fabulous team has cracked the code for creating and fostering a culture of growth and excellence for every single member of our team. My friend, as business owners, our success is directly tied to the performance of our team members. That's why we need to make sure they feel extremely supported, encouraged, and motivated to put their best foot forward each and every day. From creating incentives to giving consistent recognition and implementing a game plan to prevent burnout – my team has tried it all! So, in this episode, I share exactly how we do it so you can apply it directly to your thriving business. But what if you don't have a team?! Trust me – whether you only have one other team member, a virtual assistant, or a small team of contractors, these strategies can be applied in so many different ways. Today, you’ll hear about: (4:20) How we structure our annual bonuses for each team member (7:34) Why we have a four-day work week, the holidays we take off, and the value of unlimited PTO (14:09) The importance of understanding what motivates and lights up your team (15:25) Tips for encouraging your team to perform without pushing them too hard or creating burnout (19:49) Advice for promoting a supportive and appreciative work environment Listen in and take these strategies to your team today! I promise you – your team and your business will uplevel in no time! Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

Transcript

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0:00.0

Some of our goals are really high and we don't necessarily know exactly how we're going to hit them,

0:05.0

but it stretches us and we show up differently and come out on the other side differently,

0:10.0

stronger, better, more strategic.

0:14.0

I'm Amy Porterfield, ex-corpate girl turned CEO

0:17.5

of a multi-seven-figure business.

0:19.7

But it wasn't all that long ago

0:21.3

that I lacked the confidence, the budget, and the time to focus on growing my small but mighty business.

0:29.0

Fast forward past many failed attempts and lessons learned, and you'll see the business I have today,

0:35.0

one that changes lives and gives me more freedom than I ever thought possible,

0:40.0

one that used to only exist as a daydream. I created the online

0:45.9

marketing made easy podcast to give you simple, actionable step-by-step strategies

0:50.8

to help you do the same. If you're an ambitious entrepreneur or

0:55.1

one in the making who's looking to create a business that makes an impact and a

1:00.0

life you love, you're in the right place friend let's get started.

1:04.0

My brand voice guide is my business's North Star when it comes to keeping all my business

1:16.4

content and marketing content clear, consistent, and inviting.

1:21.2

That's why I created the brand voice guide outline you wish you had sooner, which is a free resource to help your business experience the same as mine.

1:30.0

So all you have to do is plug in your business details into the given outline that I've created that has all the essential components of a brand voice guide.

1:40.5

So you don't even have to pay to get it created like I did. You can plug in your

1:44.9

information and you'll be well on your way to having a cohesive voice across

1:50.0

all brand

1:53.7

voice guide with you so you can use it as a reference as you craft your own.

...

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