It's time for some list-building tactics that actually work. With all the upheaval in the search

results and the fickle nature of social media, you know you need to build your email list,

but how do you actually do it? Today we're taking the guesswork out of it and breaking down

some tried and true tactics with a longtime side hustle show listener who's been studying

the biggest newsletters and creators in the world to figure out

what's working today from growth in reverse.com and the growth in reverse podcast, Chanel

Basilio. Welcome to The Side Hustle Show. Thanks for having me, Nick. I'm excited to be here.

Well, me as well. We've got lots of tactics to get into, and the first one is a really cool one

that you shared. It was called the

one click unlock. Tell us about this. Sure. So this comes from Justin Moore, who runs a newsletter

called Creator Wizard. He's got an interesting name. His whole ethos is helping creators and

influencers get more sponsorships. So he helps them make more money through their brand deals and that

kind of thing. His whole newsletter, the entire thing, everything he sends each week is about

sponsorship opportunities. So he's essentially giving you free money, if you will. So he'll give

you the brand name. We could plug just his like little sponsor audit tool, like is really cool.

We can we can plug that. We can link that up in the show notes too.

That's really good.

Yeah, he's got a great business.

But he essentially gives you away free sponsorship opportunities.

But this one click unlock is essentially his referral program.

But it's a little bit deeper than that because in each email, you'll see this like box and it's grayed out and it has like a lock on it. And it says refer one

person to get the secret sponsorship research. And so if you refer one person every week in that

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