4.7 • 1.6K Ratings
🗓️ 19 June 2025
⏱️ 61 minutes
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0:00.0 | Hey, this guy sells 300 grand a year on the side of a product he didn't even invent. |
0:06.1 | What's up? |
0:06.4 | What's up? |
0:06.7 | Nick Loper here, welcome to The Side Hustle Show, where we've been helping people make extra |
0:10.7 | money since 2013. |
0:12.9 | Today's guest took a creative approach to his side hustle, starting with a product |
0:17.2 | that was already selling and then applying his own branding, marketing, |
0:21.1 | positioning to it and driving around $300,000 a year in sales from bald buck.com. |
0:28.2 | Chris Gray, welcome to The Side Ussel Show. |
0:30.2 | Nick, I'm happy to be here. |
0:32.0 | Your voice is so soothing. |
0:34.6 | Like, it could be like on a calm radio station or something. You have a really nice voice, dude. |
0:40.7 | This is my podcast voice honed over, over decades of doing this. Okay. Well, you as well, very deep. |
0:46.3 | But stick around in this one. We're going to learn how Chris came up with the idea for Bald Buck |
0:50.6 | barbecue seasoning. It's a barbecue rub brand. The sales tactics you can borrow for your own business and how he's grown and scaled all |
0:57.6 | as a part-time project. |
0:59.6 | And barbecue season is upon us. |
1:01.7 | So good timing on this one. |
1:03.1 | And my understanding is that's where this story starts a few years ago, eating some |
1:07.2 | delicious chicken. |
1:08.4 | Yeah, man, I was hanging out with my brother-in-law. |
1:11.4 | And I'm, you know, I'm in Texas, Texas boy, and I love smoking food. |
... |
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