4.9 • 628 Ratings
🗓️ 27 January 2020
⏱️ 7 minutes
🔗️ Recording | iTunes | RSS
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Try our Start and Grow Membership Course and build an incredibly successful membership site of your own! https://femaleentrepreneurassociation.com/start-and-grow/
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You’ve seen me and so many other experts out there going on and on about the power of membership sites, and that’s because developing a membership program really is transformational for your business and brand.
If you’ve been growing your audience for a while, maybe selling products or services to them, and you’re wondering whether a membership community is what your audience needs, then this episode will give you a whole new perspective on the power of building a membership program.
So in this post, I want to share with you the 2  things that should sway your decision if you’ve been unsure if you should build a membership site for your audience.
Lesson 1: Recurring revenue means peace of mind and financial freedom!
So many entrepreneurs take the leap from earning a steady income through a 9-5 job into the “uncertain income” that comes with building your own business.
When you’re jumping from month to month, constantly worrying about generating enough leads, converting customers and making that next $1, it feels like an exhausting, emotional rollercoaster.
Just think about how many of the things we buy into nowadays come in the form of monthly subscriptions.
From tv, music and data storage to food, vitamins and beauty products. Companies are falling over themselves to switch over to a recurring revenue model because it brings certainty, stability and scalability.
If you’d love to have a really clear idea of how much revenue your business will generate this month, next month and the month after that, building a recurring revenue model (such as a membership site) is absolutely the way to go!
Just think...how transformational would it be if you had…
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Lesson 2: Building a membership means building a community of super fans
The essential foundation to build and grow absolutely any type of successful business is to build an audience that loves what your business is all about.
We all know the essentials of building an audience… growing an email list, finding followers on social media, driving traffic to the website, networking and collaborating.
But what’s even more powerful is building a community of SUPER FANS.
Super fans are on a completely different level to subscribers on your email list or your followers on social media. These are the people that are most likely to be the first to take you up on your offers when you release new products, the first to leave you a review, the people who will go and tell everyone they know about what you’re doing.
They will support you and cheer you on every step of the way. Super fans know for sure that you can help them and believe in what you’re about.
A membership is a space for you to cultivate and nurture your super fans. It is a place where people can truly belong to your community and get to connect with you (and your other super fans) on a much deeper level.
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Download the free 28 Day Business Blueprint here! femaleentrepreneurassociation.lpages.co/smb-free-audioÂ
Click on a timestamp to play from that location
0:00.0 | Hello, it's Carrie here and welcome to the She Means Business podcast. |
0:08.0 | This is where I talk all about how you can turn your ideas into reality and build a wildly |
0:12.7 | successful business. If you haven't already read my book, She Means Business, then definitely |
0:16.8 | check it out. I have so many amazing bonuses that go along with it. You can find it on Amazon and Audible. |
0:22.6 | For now, get ready to be inspired. I really hope that you love this episode. |
0:29.6 | Recently, I was asked to speak at an event called Expert Empires. They asked me to talk about how I have built a membership site to over 5,000 paying subscribers. |
0:39.3 | Building a membership site is so powerful. |
0:43.3 | Obviously generates recurring revenue, but secondly, it helps you to build a community of superfans. |
0:49.3 | The people who are paying to be part of your membership are people who are showing up because |
0:55.5 | they want to be closer to you, they want to learn from you, they want to be involved in |
0:59.2 | what it is that you've created. |
1:01.2 | These are the people that are so much more likely to open your emails, to come along to |
1:04.7 | any events you host, they're more likely to buy other products and other services from |
1:08.7 | you because they are so much more engaged with you |
1:11.8 | than say email subscribers or just fans and followers on social media. |
1:17.6 | I want to share this clip with you from my talk at Expert Empires to show you all about |
1:22.5 | building a membership site and cultivating a community of super fans. So I really hope you enjoyed |
1:27.4 | this. So obviously all hope you enjoyed this. |
1:28.3 | So obviously all of us in this room were experts, right? We are people with a message to share. |
1:33.3 | We want to help people with our message. You know, we are coaches, consultants, authors, |
1:40.3 | influencers. We want to make a difference in this world and we also want to create |
1:44.1 | a lot of success doing it. So for us, one of the most important things is that we build |
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