617: Scaling to a 7-Figure Sale: Affiliate Marketing Beyond SEO

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 11 July 2024

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

It’s 2019, and we hear from a couple of guys on the Side Hustle Show about their part-time website. It’s about a year old, and they’re writing these in-depth product reviews and comparison posts, monetizing with affiliate partnerships, and doing around $20k a month. Fantastic results for a fairly new site. That site was finvsfin.com, and it recently sold just a few months ago for a 7-figure sum. Co-founder Alex Goldberg is here to catch us up on what’s working today in a volatile SEO landscape and how website owners can still position themselves for success while relying less and less on organic traffic. Tune in to Episode 617 of the Side Hustle Show to learn: the traffic source that saved Fin vs Fin during SEO volatility how to de-risk your business from organic traffic dependence the basics of ads arbitrage for your niche how to secure profitable partnerships Full Show Notes: Scaling to a 7-Figure Sale: Affiliate Marketing Beyond SEO New to the Show? Get your personalized money-making playlist here! Sponsors: Shopify — Sign up for a $1 per month trial! Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post!

Transcript

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0:00.0	From a side hustle to a seven figure exit how the part-time projects we talk about can truly be life changing
0:07.4	What's up? What's up? Nick Loper here. Welcome to the Side Hustle show part of the entrepreneur podcast network because your 9 to 5 may make you a living but your 5 to 9 makes you alive.
0:18.0	So for this one I got to take you back in time. It is 2019. We hear from a couple guys on the Side Hustle show about the little part-time
0:26.4	website, they're a little Side Hustle. It's about a year old and they're writing these
0:31.0	in-depth product review articles in these product
0:34.1	comparison posts this brand versus this brand that kind of thing
0:36.6	monetizing this site with affiliate partnerships and they're doing around 20
0:41.5	grand a month.
0:42.5	Fantastic results, right, for a one-year-old site.
0:45.8	Well, that site was Finn versus Finn.com,
0:49.1	and it recently sold just a few months ago,
0:51.8	actually, for a seven-figure figure sum that's a million dollars
0:54.9	plus for those scoring at home now co-founder Alex Goldberg is here to catch us up
0:59.1	on what's working today in a volatile SEO landscape and how website owners can still position themselves
1:06.5	for success while relying less and less on organic traffic.
1:10.8	Alex, welcome back to the Side Hustle show.
1:13.2	Thanks so much. Great to be here. Great to see you, Nick.
1:15.8	Absolutely. Looking forward to this one. If you're tuning in, you've been burned by algorithm
1:20.2	updates like a lot of us have over the last few months if you make money as an
1:24.2	affiliate or if you want to stick around in this one we're talking about the
1:28.2	traffic source that really saved Finn versus Finn we're talking about
1:32.0	de-risking your business and some common
	...

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