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The Life Stylist

613. NuCalm: Silence Stress, Meditate Like a Monk, & Access Flow State on Demand w/ Jim Poole

The Life Stylist

Luke Storey

Health & Fitness, Society & Culture, Spirituality, Alternative Health, Religion & Spirituality

4.8 • 2K Ratings

🗓️ 15 July 2025

⏱️ 150 minutes

🧾️ Download transcript

Summary

If you’ve ever struggled with chronic stress, poor sleep, anxiety, or burnout—this episode might just change your life. I’m sitting down with Jim Poole, CEO of NuCalm, to explore the groundbreaking neuroacoustic technology that’s helping thousands of people around the world reset their nervous systems—without drugs or side effects.

Jim explains how NuCalm works at the intersection of physics, mathematics, and neurobiology, using patented algorithms and biosignal processing to guide the brain into states of deep relaxation. We get into how it’s used to decelerate brainwave frequencies, balance the autonomic nervous system, and bring the body back into homeostasis. This is next-level nervous system hygiene, backed by clinical research and used by elite athletes, CEOs, Navy SEALs, and trauma survivors alike.

We also talk about the physiological mechanics of stress, the importance of vagus nerve stimulation, and why breathwork, cold plunges, and psychedelics often fail to address the chronic baseline tension most of us live with. Jim shares insights on trauma recovery, why traditional talk therapy can fall short, and how we can retrain the brain to unlearn suffering.

This conversation was incredibly eye-opening. If you're looking for a safe, effective, and science-backed way to reclaim your mental clarity, energy, and sleep—NuCalm might be the missing link.

Visit nucalm.com and use code LUKE for 15% off any subscription for life.

DISCLAIMER: This podcast is for educational purposes only and not intended for diagnosing or treating illnesses. The hosts disclaim responsibility for any adverse effects from using the information presented. Consult your healthcare provider before using referenced products. This podcast may include paid endorsements.

THIS SHOW IS BROUGHT TO YOU BY:

CALROY | Visit calroy.com/luke to get 25% off and free shipping, plus a free bag of their microbiome gum.

JUST THRIVE | Head to justthrivehealth.com and use code LUKE20 to save 20%.

QUANTUM UPGRADE | Get a 15-day free trial with code LUKE15 at lukestorey.com/quantumupgrade.

BLUSHIELD | Use code LUKE to save 10% off your order at lukestorey.com/blushield.

MORE ABOUT THIS EPISODE:

(00:00:00) Anxiety vs. Fear: How Your Brain Hijacks Your Reality

(00:36:50) Commanding Your Mind: From Reaction to Response

(00:53:38) Understanding Brainwaves & the Science Behind NuCalm

(01:29:19) The Genius Behind the Music: Inside the Art & Science of NuCalm

(01:50:17) Hacking Focus & Energy: NuCalm’s Beta & Gamma Brainwave Tracks Explained

(02:08:29) Flow State, Frequency, & Letting Go of Meditation Shame

Resources:

• Website: nucalm.com

• Instagram: instagram.com/nucalm_official

• Facebook: facebook.com/NuCalm

• X:

Transcript

Click on a timestamp to play from that location

0:00.0

All right, Jim, what's the difference between anxiety and fear?

0:07.2

Ooh, that's a good one. Are we live?

0:10.0

Yeah, we're live, baby. Awesome. Okay, so difference between anxiety and fear.

0:14.6

Fear will elicit, hopefully, a fight or flight response. Fear is kind of your indicator. Hey, we need to protect ourselves.

0:24.7

We need to mobilize for a threat. We need to activate our fight or flight or freeze.

0:30.9

Anxiety is a whole different ballgame. Anxiety by definition is anticipating a future event that hasn't happened yet and worrying that it's not going to go the way you want it to go.

0:44.5

The challenge is it's the same physiological response in your body.

0:50.3

Damn it.

0:51.7

So the anxious response, there's a physiological shift in your body it pings the amygdala

0:57.4

and it activates and mobilizes the body to protect itself that's the anxious response and then

1:03.8

the anxiety feeds upon a worry pattern you'll notice you don't need to eat to feed anxiety

1:08.6

you don't need to exercise to feed anxiety you You don't need to exercise to feed anxiety.

1:11.2

You just have to think.

1:13.0

And the anxiety built upon itself.

1:16.1

But yeah, the physiological response of the thought pattern, fear, hey, I'm in danger.

1:22.5

Something's happening here.

1:24.1

Physiologically similar response to anxiety.

1:26.9

That's a bitch.

1:28.3

Yeah, I would say it may be a setup for failure.

1:32.0

So I think about it like this.

1:33.7

Anxiety is waiting in line to get on the roller coaster.

1:38.1

Yeah.

...

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