612. “I want to reach $15k a month in sales, but I’m so overwhelmed and burnt out of my business.” | Coaching Session
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 15 August 2024
⏱️ 58 minutes
🧾️ Download transcript
Summary
Welcome back, product bosses! We have another exciting coaching session with Karina, the founder of Better in Black Co, who sells spooky wear year round. If you’re struggling with burnout and feelings of overwhelm, but wanting to reach that next revenue mark, then you’re in the right place!
Karina has been in business for just over a year and while she is on track to be a six figure business this year, she is now struggling with how to avoid increasing her feelings of burnout and overwhelm.
Together, we dive deep into why you absolutely need a marketing plan, the importance of having a launch plan, and why it always comes back to math and knowing your numbers when you’re needing to simplify!
Tune in as we figure out Karina’s next BEST step to avoid increasing her feelings of burnout and discover actionable tips for how you can reduce your feelings of overwhelm and burnout as well!
Resources:
- Learn more about Karina's business at Better in Black Co.
- Follow Better in Black Co's journey on Instagram
- Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcasts
Hubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for free
Transcript
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| 0:00.0 | Oh my god, I would dread getting an order because now you know you got to make it instead of, |
| 0:04.7 | ooh, I sold something, you know? And so I am having trouble having the confidence to make everything. |
| 0:12.1 | I can have sales after and there's ways you know there's |
| 0:14.7 | there's ways to get rid of inventory and you know I know it's possible it's just |
| 0:18.8 | like having the confidence to like let me make everything let me put my money |
| 0:22.1 | into it and do it. |
| 0:24.0 | Hi I'm Jacqueline Snyder and this is the Product Boss |
| 0:30.8 | podcast I've helped launch and grow thousands of product-based |
| 0:34.4 | businesses, even one of my own. And over the last 20 years I've seen behind the |
| 0:39.2 | scenes of businesses just like yours. Whether they are makers, manufacturers, artists, or food and beverage businesses, |
| 0:46.0 | I have spent so many hours studying it all. |
| 0:49.0 | I've discovered what makes them successful. |
| 0:52.0 | What mistakes they could have avoided, how did they turn |
| 0:55.0 | their ideas into a successful business, and what are the strategies that they have used to make |
| 1:00.2 | more sales and be discovered by more customers. And this is what this show is all about. |
| 1:06.1 | Whether you're just starting out or you're looking to become a million dollar product |
| 1:09.6 | boss, I'm here to give you the permission to chase your dreams, no matter how big or small. |
| 1:15.0 | All you need is the right mindset, a little courage, strategy, and support, |
| 1:20.0 | and you too can be the next million dollar product boss. |
| 1:23.4 | Let's do this. |
| 1:24.4 | Hey friends, all right, we're back with another awesome coaching session for you today. I love that you are loving these |
| 1:36.4 | episodes so much I love that you're loving the coaching and keep those podcast reviews coming in |
... |
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