Welcome to this week's episode of the Modern Mentor Podcast. I'm your host, Rachel Cook.

Today I'll be sharing some of my favorite tips and tricks for using LinkedIn to really bump up your rock star status at work. If you're anxious about your job

security, if you're wondering how to be amazing while everything remains virtual, this one is a can't

miss for you. Many people use LinkedIn as nothing more than an online rolladex, a means of finding a job, or a quick daily glance

through professional updates and eye-roll-inducing humble brags. But when you look for the tips

and tricks hidden away in its many nooks and corners, you can do some pretty amazing things on

LinkedIn's virtual platform. With so much uncertainty persisting today, we're all looking

for ways to go above and beyond just getting our projects done on time. It's more important than ever

to really shine at work. Today we'll talk about some strategies you can use on LinkedIn,

all from the comfort of your probably still virtual office to stand out.

With LinkedIn, you can be the bringer of industry trends and insights.

You can introduce new practices to your team, deliver more creative and fleshed out ideas,

and be a great brand ambassador for your company.

Let's dive in. Let's start with spotting insights and

trends. Raise your hand if your primary engagement with LinkedIn is a periodic check of whatever

comes up in your organic feed. Don't worry. I can't see you. Go ahead and raise that hand.

This is the default behavior on LinkedIn.

It means you're seeing whatever has been posted by your connections, those in your network.

What do you typically find there? Usually a combination of job updates and shared articles

may be sprinkled with a few bits of promoted content. Spending five to ten minutes seeing what's happening in your network can be interesting and relevant.

But if you really understand the power of LinkedIn, you can use those same five to ten minutes

to spot industry shifting trends and insights from leading thinkers and institutions.

...